This week, for the Inspiring Perspectives 🎙️podcast at thinkPARALLAX, I had the pleasure of chatting with Christina Berger, Sr. Director of Corporate Communications, ESG, and Public Policy at the recommence, and circular economy contributor, ThredUp. There was so much to chat about because ThredUp is dealing with such a large-scale problem and opportunity: convincing consumers to think secondhand first, providing a service to brands to resell their valuable/used goods, and dealing with the excess products that we've made but have reached their end of life. Essentially, ThredUp is a tech company tackling fashion's overproduction, overconsumption, and underutilization problems, and Christina is right in the middle of it all. We spoke about the circular economy, sustainability leadership, communications strategy, stakeholder engagement, policy, LCAs, greenwashing, and plenty more. If any of those topics are on your radar - have a listen! Link in the comments. #circularity #circulareconomy #sustainability #podcast #ESG #sustainablefashion
Building credibility, trust, and transparency into your sustainability communications is vital for effectively—and honestly—engaging stakeholders. Christina Berger, Senior Director of Corporate Communications, ESG, and Policy at ThredUp, is tackling these challenges and more. Listen in as she highlights the company’s innovative role in transforming retail and promoting sustainability in the fashion industry. You can discover Christina’s top tips for engaging in the circular economy and fine-tuning your sustainability communications by checking out our latest podcast episode (link in the comments). #fashion #repurpose #sustainability #secondhand #storytelling #communications #circulareconomy
Thanks for having me, Derek!
♻️ Sustainability | Conversations · Strategy · Communication · Education · Presentations
6moListen to the full episode here: https://www.thinkparallax.com/podcast/the-communications-balancing-act