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🌐 Why Does Topical Authority Outshine Domain Authority in SEO? Many believe a high Domain Authority (DA) score is the ultimate key to ranking on Google. But here’s the truth: DA alone won't get you to the top. 💡 Why? DA is a third-party metric that focuses on backlinks, not the actual ranking algorithm used by Google. Shady tactics like buying backlinks or using link farms can inflate DA but fail to build real trust with Google. 🚀 Enter Topical Authority: Unlike DA, topical authority focuses on expertise in a specific field by delivering: ✔️ Quality content that answers real questions. ✔️ Trust and credibility through consistent, valuable insights. 📈 How to Build Topical Authority? Use the hub-and-spoke model: Hub: A central, comprehensive article on a broad topic. Spokes: In-depth articles that explore related subtopics. Focus on content quality to earn natural backlinks and avoid penalties. 🔑 Why Does This Matter? Google values: ✅ Ethical, content-focused SEO. ✅ Long-term organic growth built on quality and trust. Forget quick fixes. Build authority that lasts. #SEO #ContentMarketing #TopicalAuthority #EthicalSEO

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