🚨 𝗠𝗲𝗱𝗶𝗼𝗰𝗿𝗶𝘁𝘆 𝗶𝘀 𝗮 𝗗𝗲𝗮𝘁𝗵 𝗦𝗲𝗻𝘁𝗲𝗻𝗰𝗲 𝗳𝗼𝗿 𝗣𝗮𝗰𝗸𝗮𝗴𝗶𝗻𝗴 𝗥𝗲𝘀𝗲𝗹𝗹𝗲𝗿𝘀 🚨 In today’s rapidly evolving packaging industry, “good enough” is no longer good. Mediocrity doesn’t just hold you back—it actively kills your business. Here’s why: 🔴 Commodity Products Are a Trap: If you rely on commodity packaging to sustain your business, you’re in a race to the bottom. Competing on price alone erodes margins and makes you just another replaceable vendor in your customers' eyes. 🔴 Customers Demand More: Today’s customers want innovative, custom solutions that solve their unique problems. If you don’t offer specialized packaging, you’re leaving the door wide open for competitors who can—and WILL—deliver. 🔴 Your Value Is Being Overlooked: When all you offer is what everyone else does, your expertise and hard work go unnoticed. You’re reduced to a number on a quote sheet, not a trusted partner. 🚀 𝗧𝗵𝗲 𝗔𝗻𝘁𝗶𝗱𝗼𝘁𝗲 𝘁𝗼 𝗠𝗲𝗱𝗶𝗼𝗰𝗿𝗶𝘁𝘆? 𝗦𝗽𝗲𝗰𝗶𝗮𝗹𝗶𝘇𝗲𝗱 𝗣𝗮𝗰𝗸𝗮𝗴𝗶𝗻𝗴. Specialized solutions set you apart. They eliminate competition, deliver higher margins (35%+), and turn you into an indispensable customer partner. At our Specialized Packaging Department, we provide access to cutting-edge manufacturers and solutions that no one else can offer—at costs that will shock your customers (in a good way). Don’t let mediocrity kill your business. It’s time to escape the commodity trap and reclaim your value. Let’s talk about how you can transform your packaging business and thrive in a market where most are just surviving. 💡 Are you ready to lead, not follow? Let’s connect. 💡
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Also with a Suicidal Pricing Strategy 😁
Here's a gentle reminder that the best & most innovative companies often don't win. The ones that win are usually those that can sell more and attract more customers 👇😉 Average product beats great product when great product fails to market well. Credit: Linas Beliūnas
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A value chain refers to the full range of activities and processes that businesses undertake to bring a product or service from its initial conception to its final delivery to consumers, and even beyond, through after-sales services. Here's a breakdown of the primary components of a value chain: ✅𝐈𝐧𝐛𝐨𝐮𝐧𝐝 𝐋𝐨𝐠𝐢𝐬𝐭𝐢𝐜𝐬: Activities related to receiving, storing, and disseminating inputs to the production process. This includes material handling, warehousing, inventory control, and transportation. ✅𝐎𝐩𝐞𝐫𝐚𝐭𝐢𝐨𝐧𝐬: The processes of transforming inputs into final products. This includes manufacturing, assembly, testing, and packaging. ✅𝐎𝐮𝐭𝐛𝐨𝐮𝐧𝐝 𝐋𝐨𝐠𝐢𝐬𝐭𝐢𝐜𝐬: Activities involved in collecting, storing, and distributing the product to customers. This includes warehousing, order fulfillment, and distribution. ✅𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐚𝐧𝐝 𝐒𝐚𝐥𝐞𝐬: Activities that help inform and persuade potential buyers to purchase the product. This includes advertising, sales force, channel selection, and pricing. ✅𝐒𝐞𝐫𝐯𝐢𝐜𝐞: Activities that maintain and enhance the product’s value after it has been sold. This includes customer support, repair services, and warranty and maintenance. Additionally, Porter identifies four support activities that help the primary activities to be more efficient: 🎯𝐅𝐢𝐫𝐦 𝐈𝐧𝐟𝐫𝐚𝐬𝐭𝐫𝐮𝐜𝐭𝐮𝐫𝐞 🎯𝐇𝐮𝐦𝐚𝐧 𝐑𝐞𝐬𝐨𝐮𝐫𝐜𝐞 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 🎯𝐓𝐞𝐜𝐡𝐧𝐨𝐥𝐨𝐠𝐲 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭 🎯𝐏𝐫𝐨𝐜𝐮𝐫𝐞𝐦𝐞𝐧𝐭 Each of these activities adds value to the product or service and incurs costs. By analyzing these activities, companies can identify ways to enhance efficiency, reduce costs, and differentiate themselves from competitors, ultimately aiming to provide greater value to customers at a lower cost. #esg #Sustainability #CSR #GreenBusiness #ClimateAction #SustainableLiving #EcoFriendly #EthicalBusiness #SocialImpact #ResponsibleInvesting #CleanEnergy #CircularEconomy #SustainableDevelopment #CarbonFootprint #SustainableBusiness #ClimateChange #RenewableEnergy #FairTrade #ImpactInvesting #ZeroWaste #BusinessDevelopment #Entrepreneurship #Startup #SmallBusiness #SalesStrategy #MarketingStrategy #Networking #B2B #GrowthStrategy #MarketExpansion #CustomerAcquisition #LeadGeneration #DigitalMarketing #BusinessGrowth #StrategicPartnerships #SalesFunnel #ScalingUp #BusinessPlanning #Innovation #MarketResearch
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FUNDAMENTALS OF HIGHLY PROFTABLE COMPANIES Repetition is Usually Redundant — Good communication works the first time. Pricing before Product – Plan Distribution First Sometimes Less is More – Limiting Distribution to Increase Profit Create Demand vs. Offering Terms Just because everyone in your industry offers payment terms doesn’t mean you have to, and offering terms is one of the most consistent ingredients in start-up failure. Focus on creating end-user demand so you can dictate terms. The product should the one and only solution and top of mind. Limit Downside to Ensure Upside — Sacrifice Margin for Safety §Don’t manufacture products in large quantities to increase your margin, unless your product and marketing are tested and ready for roll-out. In other words, only when you already have a proven demand and can forecast sell-through rate. Revisit Drucker — What Gets Measured Gets Managed:
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✨♏CEO, evyAI -AI LinkedIn™ Trainer, Business Development Training B2B Marketing via Ajax Union // Networking Connector, Author, Speaker, Entrepreneur, AI Expert, Single Father👭👨👦🧑🤝🧑
2wYes I agree with this David Marinac we all need to level up