I enjoyed sharing insights on how to "Future Proof Your Team WHY Culture" as a keynote speaker this morning at WHYCON24 from sunny Albuquerque, NM. My keynote had a special focus on "From One's Personal Brand to Your Team WHY Brand."
I taught WHY Certified Coaches how to build their personal brands from the inside out, focusing on the power of one's brand and how to infuse authenticity into organizational branding.
When I finished, my WHYCON colleagues validated me by providing feedback that showed that I live my WHY.os of Challenge, Better Way, and Challenge.
I shared 3 key takeaways: Psychological Freedom, Authentic Leadership, and Brand Evangelism, essential for building emotional intelligence and enhancing leadership impact.
I had a touching conversation with Todd Kurpil about the powerful name of his business "Healing Guy." I encouraged him to keep this name and carry the healing into Team WHY Workshops, positioning this offering as group coaching.
My colleague, Juliet Wright, and I, two female rock star brand architects, spoke on enhancing and building iconic brands that magnetize customers. Juliet Wright discussed how to "Own the Room" and "Make Your Intro Unforgettable," highlighting how brand expression tools can enhance your brand's visual identity. She exemplified her WHY of Better Way, Make Sense, Challenge, offering out-of-the-box solutions to make personal brand introductions unforgettable.
Growing up in a multicultural home, the aesthetics were quite colorful. The food was spicy from my father's Louisiana Creole heritage and well-seasoned from my mother's Trinidad and Tobago heritage. These two strong cultures from two different countries added warmth and spice to all aspects of my life and career.
My father, #WillardJohnVital, also empowered me to "think outside the box" and "think for myself." He would always ask me to tell him "what I thought about something" and not just emulate others.
If you are a C-suite executive aiming to build high-performing teams and enhance brand recall, contact Brand Rebirth and the first 3 leaders to respond will receive a complimentary WHY code and a 20 minute complimentary session to explain your results. Explore how branding can transform your organizational culture and team dynamics, making your business a magnet for customers.
#rockstarwomen #knowyourwhy
WHY Institute
Global Leadership Coach & Mentor | Diversity and Inclusion Consultant | Executive Presence Coach | INSEAD Learning Coach | Forbes Council | HBR Advisory Council | Author
1moSabine Raaphorst We spoke about this.