3 things new founders need to focus on. Starting a new company is exciting, but it comes with many challenges. From my 20+ years of experience, here are three critical areas new founders need to focus on to set their startups on the path to success: 1. Hire, Hire, Hire Hiring is arguably the most transformative yet challenging task for a founder. If you’re not dedicating at least 50% of your time to finding and onboarding the right talent, you’re already setup to fail. And you can't outsource this. Your first hires set the tone. It's tempting to postpone hiring because you're caught up in product development or dealing with immediate fires. But trust me, the time you invest in hiring today will pay dividends tomorrow. Focus on hiring individuals who are not just talented but are also a good cultural fit for your company. Surround yourself with people who are better than you at what they do. Remember, your job as a leader is to find the best people and bring out their best. 2. Manage Your Cash Wisely Cash is the lifeblood of your startup. Always think in terms of cash flow and have a robust cash management plan. Avoid relying on projected revenue or potential funding; these are unpredictable. Instead, focus on what you have in the bank and how long it will last. Be smart about raising follow-on financing. Raise money when you can, not when you need to. This way, you avoid the desperation that can lead to bad deals and excessive dilution. Fundraising is tough, often involving a series of rejections before getting a yes. If you have an opportunity to secure funding early, take it. This will give you the runway to focus on building your business rather than constantly worrying about your next round of financing. 3. Always Have a North Star Every founder needs a clear and compelling vision—a North Star. This guiding principle should excite you and your team every day. It’s what drives your passion and energy, helping you attract and retain top talent and investors. Your North Star should be ambitious and inspiring, giving everyone in the company a sense of purpose and direction. Communicate this vision regularly across your organization. Make sure every team member understands how their work contributes to the bigger picture. This alignment makes sure that everyone is rowing in the same direction, making your startup resilient and focused. If you can focus on these three areas—hiring the right people, managing cash wisely, and having a clear vision—you can navigate the early stages of company building more effectively. Each of these areas presents its own challenges, but mastering them is key to building an enduring company. Keep these priorities in mind. Your future self will thank you.
Couldn't agree more.
Coach » Operator » Continuously aspiring to be a helpful human…
6moGreat points here Danny. One of the biggest mistakes I see entrepreneurs make is in #1 on your list which causes a huge drain on #2 in the list. If you are NOT an expert in an area where you are making these critical hires, go slower than you plan to. There are ways to retain people with expertise to help make sure you're not about to hire an advanced beginner who looks like an expert (and asks for expert level comp). Even experts miss on key hires. There's no sense in adding risk to an already risky part of the process and no shame in getting help from others.