Decade Software Engineer turned Email Marketer scaling 7, 8 and 9 figure DTC brands through retention marketing | Klaviyo Partner | Founder EcomAdvertisers.
Nothing tarnishes your brand’s reputation like poor email deliverability. Imagine a subscriber finding your emails in the spam folder. They’ll associate your brand with “junk.” Doesn’t get any worse than that.
This is a great point. It's not just about missing out on potential sales, it's about actively damaging your brand image.
100% agree. Email deliverability is often overlooked, but it’s essential for a brand’s reputation
Spent millions testing this - seeing emails in spam instantly kills trust with potential customers.
I agree. It's a silent killer for marketing ROI. You can have the best email copy and the most compelling offers, but if your emails are going to spam, it's all for nothing. It’s also a waste of money spent on email marketing software
Interesting
Email deliverability is crucial. I've seen brands lose credibility overnight from spam folder issues. Clean lists and engaged subscribers are worth their weight in gold.
Past 90 days of email campaigns tell me deliverability issues cost more than most companies spend on their entire marketing budget.
Your brand is only as strong as your ability to reach your audience effectively.
Data from our recent email campaigns shows deliverability issues can erase six months of brand building in just one week.
Scaling 7 & 8 Figure DTC Brands Profitably | Founder @BlueWaterMarketing | eCommerce Nerd
2dIf your emails end up in spam, it’s a missed opportunity to build trust and engagement.