Creator Economy NYC’s Post

Transcript

I really think of like the creator commerce journey of being one that is almost like, you know, climbing a hill where as a creator you might say, hey, maybe I'm going to start by doing affiliate partnerships where, you know, I don't necessarily have a connections to brands to talk about them in exchange for dollars. So instead I'll start with like affiliate partnership. So that kind of is at the beginning. And then from there you might start and do brand deals and then after that you might say, hey, I've got a community. They want to wear like my brand, my heart on their chest. And so they start with apparel, with merch and then sort of move from there into like the very bespoke CBG complex. It's a journey. And umm, you know, it's one that depending on where you're at, you might want to get off the hamster wheel of content and say, hey, if I decide to launch a product that is value add for my community, I don't have to make 4 videos a month, a video a week. I can kind of take a step back and say. School instead why not a video every other week because I'm providing this product on my community loves that they could value.