Craig Russell’s Post

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FinTech Lead, Google Cloud at Google

PUMA Group's #ForeverFaster philosophy isn’t just about speed on the track—it’s about staying ahead. 🏃♂️🏃♀️ With online shopping on the rise, PUMA teamed up with Google Cloud to leverage first-party data and test #ML capabilities. The result? Advanced audience insights and predictive analytics that are transforming their approach to customer engagement. Learn how PUMA is redefining online retail with cutting-edge technology ↓

PUMA leverages built-in intelligence with BigQuery for greater customer engagement

PUMA leverages built-in intelligence with BigQuery for greater customer engagement

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