Craig Coblenz’s Post

From using AI to craft a marketing plan 📈 to having it summarise content 📋, data is the lifeblood of AI success. Businesses sit on a treasure trove of "unstructured" data 🗃️, but tapping into it can be a challenge. In this article, Salesforce's EVP of Engineering for #DataCloud reveals how companies can unlock this hidden goldmine 🪙, turning unstructured content into valuable insights using retrieval-augmented generation (RAG) 💡.

Still reeling from Abtin Buergari's presentation last week at Digital Summit Series in Philadelphia. Of the 500+ attendees, Abtin had over 200 people in his session, competing with 3 others at the same time. Takeaway: Marketing needs to adopt AI. Don't be scared of AI. It's broken into two distinct themes - Machine Learning and Generative. Machine learning lets us crunch data at an incredible pace. Generative is cool, but it's not ready to "set it and forget it." All in all - let's get comfortable with AI (ML) taking over the menial work and guiding it with our creativity and strategy. Message me if you want to learn how to Optimize Your Advertising strategy for the most #productive and #efficient ads in market. We're seeing a consistent 30%-50% increase in efficiency within the first week of a pilot... To some of our pilot customers spending >$50m/year that's $100,000s saved within a week, and it costs them nothing... #LetRobotsCrunchDataLetHumansBeCreative

One thing I’ve learned after a decade of building data and AI products is that businesses must crawl-walk-run with AI. Crawling is data. Businesses can’t walk until they have high-quality data with context about the process that generated it. Walking is descriptive models. Businesses can’t run without the right metrics, transparency, and baselines. Running is predictive, prescriptive, diagnostic, and foundational models. Crawling and walking make running less expensive. It sounds slower, but maturity advances faster in phases. Each phase delivers immediate value while laying the foundation for the next one. Maturity through progressive iterations works while trying to do everything in a single leap fails. Walk and run handle about 90% of use cases, reducing time to value. By eliminating use cases that can be served by lower-cost solutions, the team can focus advanced methods on the 10% of use cases with the highest value. Crawl-walk-run is a foundational AI Product Management framework. Follow me here or click the link under my name for more. #AI #ProductManagement #DataScience

Google AI Hub is not just your average toolbox; it's a whole ecosystem of tools, plugins, and resources designed to make your AI journey smoother than ever. Need to learn ML algorithms? Check. Want to share your models and code with your team? You got it. AI Hub is your one-stop shop for all things AI collaboration and innovation. So why wait? Dive in and start exploring the endless possibilities today! 🚀🤖 #google #googleai #aihub #ai

Copilot in Business Central is your everyday AI companion, helping you to speed through tasks, build momentum, and improve the way work gets done. With Copilot, you can 👀 ☑ Get answers quickly and easily using natural language. ☑ Spark creativity with creative content ideas. ☑ Save time by automating tedious, repetitive tasks. ☑ Anticipate and overcome business challenges. #Copilot #Microsoft #BusinesscentralSaas #AI

"Excited to announce my completion of the AI in Digital Marketing course! 🚀 Leveraging AI technology opens up endless possibilities for optimizing marketing strategies and driving impactful results. Grateful for the opportunity to enhance my skills in this rapidly evolving field. #AI #DigitalMarketing #ContinuousLearning"

🚀 Revolutionize Your Workflow with AI! 🚀 Unlock the power of AI and transform your content creation process with our AI content suite for Google Sheets. Automate, scale, and watch your productivity soar! 💡✨ Use our tool to generate high-quality content effortlessly and stay ahead of the game. Ready to make the switch? 👇 Learn more or buy now: https://lnkd.in/gT-KECPb #AIContent #ProductivityBoost #GameChanger #ContentCreation #GoogleSheets

Just earned my Databricks AI Fundamentals Certificate, and I couldn't be more excited about the future of AI in marketing! 🌟 AI allows us to surpass our limitations, enhance efficiency, and handle redundant tasks, freeing us to focus on what we do best: creativity. Understanding the fundamentals of generative AI empowers us to use this tool smarter and more accurately, aligning with our expectations. Embracing AI in marketing isn't just about keeping up; it's about unlocking new potentials and making our work more impactful. 🚀

💡New Skills Unlocked with Generative AI 💡 I am thrilled to share that I've been diving deep into the world of Generative AI and learning how this groundbreaking technology can revolutionize industries like healthcare and content creation. Through this journey, I've gained a deeper understanding of how to use AI to create realistic content and generate insights from data. I look forward to leveraging this knowledge to innovate in digital marketing, and enhance user experience. Excited to see where this path leads and how Generative AI can continue to shape the future 🚀 #GenerativeAI #ArtificialIntelligence #AIInnovation #Certificate