Craig Hewitt’s Post

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Video-first content production for B2B Brands - Castos Productions helps turn your company into a media brand.

Lots of misconceptions about what product-led growth really is. So I sat down with the man himself, Wes Bush to go deep on: - what PLG really means - Who it's for (and who it's not for) - How you can think about implementing a true PLG motion in your business. Even if you're sales-led today, this is a great listen cause it talks to the psychology of a buyer a lot. https://lnkd.in/d4VvJmru

RS330: Product Led Playbook with Wes Bush

https://www.youtube.com/

Wes Bush

"The PLG Guy" | Product-led growth implementation done right | $1B+ in self-serve revenue generated | CEO @ ProductLed

2mo

Thanks so much for sharing, Craig! Loved chatting more with you on all things PLG!

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