𝗜𝘀 𝗥𝗲𝘁𝗮𝗶𝗹 𝗠𝗲𝗱𝗶𝗮 𝗟𝗶𝘃𝗶𝗻𝗴 𝗨𝗽 𝘁𝗼 𝘁𝗵𝗲 𝗛𝘆𝗽𝗲? The 𝗿𝗲𝘁𝗮𝗶𝗹 𝗺𝗲𝗱𝗶𝗮 𝗹𝗮𝗻𝗱𝘀𝗰𝗮𝗽𝗲 has exploded in recent years💥 , promising transformative revenue for retailers. But is the reality matching the hype? In this article, Simon Wiggins, Data Practice Lead at CvE - Marketing Consultancy, published by the Association of National Advertisers, delves into the challenges facing 𝗿𝗲𝘁𝗮𝗶𝗹𝗲𝗿𝘀 𝗶𝗻 𝗡𝗼𝗿𝘁𝗵 𝗔𝗺𝗲𝗿𝗶𝗰𝗮 as they strive to capitalize on this opportunity. The ugly truth is that MANY have fallen short of ambitious targets, and trust is eroding within the ecosystem. 🙄 How can retailers 𝗺𝗮𝘅𝗶𝗺𝗶𝘇𝗲 𝘁𝗵𝗲 𝗽𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹 𝗼𝗳 𝗿𝗲𝘁𝗮𝗶𝗹 𝗺𝗲𝗱𝗶𝗮? Find out here 👉🏽 https://lnkd.in/eK-kaiMY 𝙉𝙤𝙩𝙚: 𝘿𝙈 𝙪𝙨 𝙛𝙤𝙧 𝙖 𝙙𝙞𝙧𝙚𝙘𝙩 𝙡𝙞𝙣𝙠 𝙩𝙤 𝙩𝙝𝙚 𝙥𝙞𝙚𝙘𝙚
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We achieved outstanding results for a retail client, including an 8.8% revenue increase, a 35% reduction in marketing spend, and a 3% reduction in store inventory. Discover how our data-driven solutions can help you achieve similar remarkable outcomes. Learn more about this success story and explore how Trusted Data can transform your business. #RevenueGrowth #CostEfficiency #InventoryManagement #DataDriven #TrustedDataTechnologies #BusinessOptimization #MarketingAnalytics
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We achieved outstanding results for a retail client, including an 8.8% revenue increase, a 35% reduction in marketing spend, and a 3% reduction in store inventory. Discover how our data-driven solutions can help you achieve similar remarkable outcomes. Learn more about this success story and explore how Trusted Data can transform your business. #RevenueGrowth #CostEfficiency #InventoryManagement #DataDriven #TrustedDataTechnologies #BusinessOptimization #MarketingAnalytics
Boosting 8.8% Revenue Increase While Slashing Costs For a Food Retailer
https://trytrusted.com
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We achieved outstanding results for a retail client, including an 8.8% revenue increase, a 35% reduction in marketing spend, and a 3% reduction in store inventory. Discover how our data-driven solutions can help you achieve similar remarkable outcomes. Learn more about this success story and explore how Trusted Data can transform your business. #RevenueGrowth #CostEfficiency #InventoryManagement #DataDriven #TrustedDataTechnologies #BusinessOptimization #MarketingAnalytics
Boosting 8.8% Revenue Increase While Slashing Costs For a Food Retailer
https://trytrusted.com
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Now is the time to reclaim your market share! Check out our latest blog which delves into how you can drive footfall back into stores amidst economic pressures and evolving consumer habits 💡 Featuring insight from our Commercial Director, James Lamplugh, we explore shifting shopping behaviours, innovative strategies to boost engagement and discuss how brands can leverage data to achieve success. Check out the full blog now! Link in the comments…
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Based on some key pieces of industry research in the IPA Bellwether Report and WARC 2023, it seems that there is going to be a further shift in the industry when it comes to short term #measurement, with 70% of marketers planning to shift to performance marketing, at the cost of Brand activity. Whilst consumer purchasing behaviours continue to change, one thing that hasn't, is that to deliver the best long term ROI and customer loyalty, a strong brand is one of your most powerful weapons. I'm looking forward to the upcoming DMA (Data & Marketing Association) UK Value of Measurement white paper to highlight more of the trends amongst CMO's when it comes to this issue. *links in the comments to some supporting info.
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We achieved outstanding results for a retail client, including an 8.8% revenue increase, a 35% reduction in marketing spend, and a 3% reduction in store inventory. Discover how our data-driven solutions can help you achieve similar remarkable outcomes. Learn more about this success story and explore how Trusted Data can transform your business. #RevenueGrowth #CostEfficiency #InventoryManagement #DataDriven #TrustedDataTechnologies #BusinessOptimization #MarketingAnalytics
Boosting 8.8% Revenue Increase While Slashing Costs For a Food Retailer
https://trytrusted.com
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We achieved outstanding results for a retail client, including an 8.8% revenue increase, a 35% reduction in marketing spend, and a 3% reduction in store inventory. Discover how our data-driven solutions can help you achieve similar remarkable outcomes. Learn more about this success story and explore how Trusted Data can transform your business. #RevenueGrowth #CostEfficiency #InventoryManagement #DataDriven #TrustedDataTechnologies #BusinessOptimization #MarketingAnalytics
Boosting 8.8% Revenue Increase While Slashing Costs For a Food Retailer
https://trytrusted.com
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We achieved outstanding results for a retail client, including an 8.8% revenue increase, a 35% reduction in marketing spend, and a 3% reduction in store inventory. Discover how our data-driven solutions can help you achieve similar remarkable outcomes. Learn more about this success story and explore how Trusted Data can transform your business. #RevenueGrowth #CostEfficiency #InventoryManagement #DataDriven #TrustedDataTechnologies #BusinessOptimization #MarketingAnalytics
Boosting 8.8% Revenue Increase While Slashing Costs For a Food Retailer
https://trytrusted.com
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We achieved outstanding results for a retail client, including an 8.8% revenue increase, a 35% reduction in marketing spend, and a 3% reduction in store inventory. Discover how our data-driven solutions can help you achieve similar remarkable outcomes. Learn more about this success story and explore how Trusted Data can transform your business. #RevenueGrowth #CostEfficiency #InventoryManagement #DataDriven #TrustedDataTechnologies #BusinessOptimization #MarketingAnalytics
Retail Promotional Optimisation - Trusted Data
https://trytrusted.com
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We achieved outstanding results for a retail client, including an 8.8% revenue increase, a 35% reduction in marketing spend, and a 3% reduction in store inventory. Discover how our data-driven solutions can help you achieve similar remarkable outcomes. Learn more about this success story and explore how Trusted Data can transform your business. #RevenueGrowth #CostEfficiency #InventoryManagement #DataDriven #TrustedDataTechnologies #BusinessOptimization #MarketingAnalytics
Retail Promotional Optimisation - Trusted Data
https://trytrusted.com
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