Catalog ads with dates? We see a +20% increase in ROAS during Black Week when dates are displayed, driven by the urgency that time-limited offers create. Outside of Black Week, the impact is slightly lower at +14% Dates can highlight when a sale ends, promotional periods like Cyber Week, or special days like Black Friday, adding to the urgency of the promotion. The sense of urgency during Black Week is at an all-time high, as limited-time offers are a core driver of customer action. Shoppers certainly don’t want to miss a great deal, and dates can help achieve that by: ✅ Highlighting time-sensitive Black Friday offers. ✅ Encouraging immediate action due to time limits. ✅ Differentiating Black Friday promotions from regular offers. A simple change in your catalog ads could result in better performance.
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Don’t be fooled this Black Friday 🚨 Did you know 98% of products on sale in 2021 were actually cheaper or the same price at other times in the year? 😱 Here are 8 of our best Black Friday shopping tips 👇 🔍 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵: Compare prices to spot real discounts. 💸 𝗟𝗼𝗼𝗸 𝗳𝗼𝗿 𝗹𝗶𝗸𝗲𝗹𝘆 𝗱𝗲𝗮𝗹𝘀: Tech and seasonal items usually have the best offers. 📉 𝗖𝗵𝗲𝗰𝗸 𝗽𝗿𝗶𝗰𝗲 𝗵𝗶𝘀𝘁𝗼𝗿𝘆: Use tools to see if the deal is legit. 🤝 𝗣𝗿𝗶𝗰𝗲 𝗺𝗮𝘁𝗰𝗵𝗶𝗻𝗴: Some retailers will match competitors' prices. ⏰ 𝗦𝘁𝗮𝗿𝘁 𝗲𝗮𝗿𝗹𝘆: Deals often begin before Black Friday and run through Cyber Monday. 📱 𝗜𝗻-𝘀𝘁𝗼𝗿𝗲 & 𝗼𝗻𝗹𝗶𝗻𝗲: Check both for the best prices. 🔄 𝗥𝗲𝘁𝘂𝗿𝗻𝘀 𝗽𝗼𝗹𝗶𝗰𝘆: Make sure you understand the rules before buying. 💻 𝗖𝘆𝗯𝗲𝗿 𝗠𝗼𝗻𝗱𝗮𝘆: Continue shopping after the Black Friday rush, giving yourself more time to find deals. What’s your top Black Friday shopping tip?
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Did you experience any hiccups when shopping online this Black Friday? Black Friday and Cyber Monday are the ultimate tests of digital commerce resilience, and this year, Spryker customers thrived like never before. Here’s how we supported our global customers in delivering exceptional results: ✨ 100% System Availability — flawless performance under record-breaking demand. 🚀 4x Typical Traffic, with some systems scaling to handle 500% more checkouts daily! 📈 80% Average Traffic Growth across customers, empowering their Black Friday success. ⭐ 5/5 CSAT Scores — perfect customer satisfaction, even in the busiest time of the year. Behind these incredible results is a team of Spryker legends, who went above and beyond supporting our customers success around the clock. Their commitment ensures our customers can focus on growth, not downtime. 🙌 What were you hunting for on Black Friday? How was your digital shopping experience?
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Nothing makes me happier than hearing our customers report that their Black Friday SMS campaigns were delivered flawlessly without any hitches or glitches. We literally work year-round to support brand and platforms to ensure Cyber Week goes smoothly. Because you can’t just wake up and start sending thousands (or millions) of messages. You need: 📋 A good strategy for ROI-generating campaigns ✅ Properly registered campaigns 🙋 Clean, opted-in lists of folks who actually want these messages 💬 Smart, deliverable message content 📈 A provider with the capacity to support your throughput If you’re going to be using SMS/MMS for holiday campaigns this year (or other high-traffic seasonal events) don’t miss our new Black Friday SMS Handbook. It has the practical tips and planning checklists you need to get in shape for the biggest US shopping weekend of the year. Check it out: https://lnkd.in/giW57B_U &utm_content=Black-Friday-Handbook
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Exciting promotions = more sales! 🎯 Make your Black Friday/Cyber Monday deals clear and appealing with easy-to-understand discounts. Customers love flash sales, so consider using time-sensitive offers to increase urgency. 🕒🔥 💡Tip: Create compelling offers that are impossible to ignore! 👉 Follow us for more & read the full article here: https://bit.ly/3UcEgTn #Antom #BlackFriday #CyberMonday #EcommerceTips
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🚨 How early should you start sending Black Friday emails? At BrandOwl we track 2,500+ emails daily from 𝐭𝐨𝐩 𝐞𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐛𝐫𝐚𝐧𝐝𝐬, and here's what we've observed this year: 📅 Brands began sending Black Friday emails as early as the second week of October! That’s right—early movers are already engaging customers with teasers, early bird deals, and VIP offers. As we approach Black Friday & Cyber Monday, the volume of BFCM emails is ramping up fast. If you haven’t started your early BFCM deals email, now’s the time to jump in. 💡 Why start early? 1️⃣ Build momentum for your sale. 2️⃣ Keep your brand top-of-mind during inbox chaos. 3️⃣ Capture eager shoppers before competitors. At http://BrandOwl.io, we’re helping email marketers analyze what’s working in BFCM campaigns. Want to see the trends or draw inspiration from top-performing campaigns? Let's chat!
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Walmart announced it's Black Friday Deals events, and it's a whopping three weeks long. Deals kickoff 11/11 online and run through Cyber Monday. While it may seem like every year Black Friday deals start earlier, Walmart has actually been doing these near month-long Black Friday events for five years. Historical Start of Walmart Black Friday Deals 2024: November 11 2023: November 8 2022: November 7 2021: November 3 2020: November 4 2019: November 29 (With a single pre-Black Friday event on November 22) As we know with so many aspects of life - COVID changed the game. That first year of the pandemic was Walmart's first foray into a multi-event Black Friday and they haven't looked back since. Other retailers have been lengthening their Black Friday events over the years, but I have yet to find one that surpasses the length of Walmart's. I believe they are calling Amazon's deals the T-12 this year, which was T-11 last year. More on that to come!
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Are Black Friday deals good for your long-term brand? 🤔 As the excitement of Black Friday merges into the chaos of Cyber Monday, businesses can start to reflect on whether what has become a marketing stalwart of massive discounts is a wise move. While these deals can drive quick sales, they may also come with long-term risks. Offering big discounts too often may train your customers to expect lower prices, making it harder to maintain premium pricing in the future. Discounting may boost short-term revenue, but how much of that actually contributes to profit? Are you attracting loyal customers, or just bargain hunters who might only return every last Friday in November? Does jumping on the Black Friday bandwagon erode your brand value, hit your profit margins, and challenge customer loyalty? For businesses that focus on long-term value - particularly small businesses and independent consultants and coaches, this question is even more important. Instead of chasing short-term sales spikes, could you focus on building deeper client relationships or offering unique value that differentiates your brand? I’d love to hear your thoughts. #BlackFriday #LongTermGrowth #BrandStrategy #CustomerLoyalty
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If you’re waiting to do this now, You’re a little late, but… Want to dominate Black Friday/Cyber Monday? We’ve got the Q4 CRO Playbook to help you crush it—and it’s FREE. This isn’t just another checklist. It’s your last-minute edge to make the most of the biggest shopping days of the year. Here’s what’s inside: → Immediate Impact: Fix conversion issues before the holiday rush starts. → Remove Big Blockers: Learn how to eliminate friction that’s costing you sales right now. → CRO Tactics Vault: Proven strategies top brands use to dominate during BFCM. → Human-Obsessed Insights: Tailored to what your customers actually need to convert. Want to maximize your BFCM results? And have a playbook that can help you well beyond BFCM. Comment Q4 below, and I’ll send you the playbook. FYI: Some of the top-performing brands are already using these strategies to lock in their Q4 wins.
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🎁 We're extending our Black Friday deal! The slots for the lifetime subscription are almost gone! It happened so fast, we barely had time to blink... But, due to popular demand, we’ve decided to offer you another chance to save! 👀 If you're still on the fence or took a little longer to decide, here’s your opportunity to grab some great discounts: 🌟 30% off for plans of 6 months or more 🌟 50% off for plans of 1 year or more 🌟 55% off for plans of 2 years or more 🌟 57% off for plans of 3 years or more 🌟 60% off for plans of 4 years or more 🌟 75% off for a lifetime plan Yeap, even 4 years with Dolphin{anty} can help you earn your first millions with our antidetect browser. And if you choose the lifetime plan, you can be confident that your tool will remain effective and deliver results for years to come. The choice is yours! 😈 🔥 To claim your discount, simply send BLACKFRIDAY to our Telegram bot: @dolphinsupport_en_bot 📅 The offer is valid until December 9.
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🚨 I’m still surprised this is a thing: Brands waiting until the last minute to prep for Black Friday and Cyber Monday. 🚨 We helped e-commerce brand pull in over $1M last year, and here are 5 insights from 2023 to help you crush BFCM 2024 ⬇️ → Brands that lay the groundwork all year long win Black Friday. If you’re waiting till November, you’re already behind. → Perceived value > discounts. The offers that feel irresistible will beat out the competition. → 58% of sales last year were impulse buys. Create urgency or miss out. ⏳ → Prep beats panic. A solid plan and a backup matter more than what happens during BFCM itself. → Forecast BFCM performance by tracking your Aug, Sep, and Oct data. Don’t guess, plan ahead. Proactivity wins.💪🏼 Follow me so you don’t miss out. ✅
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