COLEDA B2B’s Post

This week! Unlock the power of first-party data on LinkedIn with LinkedIn 👉 https://hubs.ly/Q02HD6Rs0 In our exclusive session with LinkedIn’s B2B Institute, learn how to create scroll-stopping moments, achieve higher mind share and increase performance (all while optimizing costs). Don’t miss out—register today. #data #marketing #gettingthingsdone

If Aladdin’s lamp was real, every B2B marketer would wish for an edge over the competition. While magic isn’t an option, competitive intelligence research (CI research) offers real power. CI research helps you gather, analyze, and understand data on your market and competitors, providing insights to refine your strategies and drive success. Check out our latest blog where we explore five top free CI tools that can give your marketing a competitive edge: https://lnkd.in/dtYAZEn3 #CompetitiveIntelligence #B2BMarketing #MarketingTools #DataDrivenMarketing #MarketResearch

Data is powerful. It determines success, identifies opportunities and guides innovation. However, not all metrics are created equal — especially in digital marketing. In our recent blog post, we separate the meaningful from the peripheral. Check out Death by Data — Identifying the B2B Marketing Metrics That Matter: https://hubs.ly/Q02RHl0-0 #b2bmarketing #digitalmarketing #b2badvertising

🚀Ready to skyrocket your ROI?📈 Dive into the power of data with Refill Data! 🌐 Our B2B Contacts lists, Technology users lists, and Digital Marketing expertise are your secret weapons. ✨ Harness strategic data and turn prospects into profits! 💼💡 #MaximizeROI #DataDrivenSuccess #RefillData

While focusing on the prospects who are "ready to buy now" make a great amount of sense, there is a large majority (95%!) who are not ready now and they should not be forgotten in your marketing plan. #IntentData #B2BMarketing The false allure of B2B intent data https://lnkd.in/d5wRnXMu

Are you focusing your resources in the right places? As marketers, it's easy to get caught up in MQLs, SQLs and all those other shiny vanity metrics. Meanwhile customers that are actually in-market to buy are left fending for themselves. It's time to redirect our attention to the things that really matter. Here's how: https://hubs.ly/Q02ZwxTv0 #notsoB2B #b2bmarketing #b2bmarketer #leadgen

Are you heading to #B2BIgnite tomorrow? If so, be sure to look out for Aldona Limani and Andrea de Novaes Rezende Babayan who will both be attending and are looking to discuss all things #B2BMarketing with anyone and everyone: #strategy #salesdevelopment #marketingautomation #data? We'd love to have a chat!

The wait is over! We are excited to announce our monthly webinar, and this time it's all about the importance of B2B marketing analytics. We'll explore this landscape, share case studies and experiences, and navigate the challenges. There will be a detailed Q&A session for you to interact directly with the speakers. You can register for the webinar here: https://lnkd.in/dbN4b5xK #webinar #marketinganalytics #marketing #analytics #B2Bmarketing

Learned a valuable lesson this week: data is king in B2B marketing! Don't just throw content out there, track your results and adjust your strategy based on data insights. ➡️ Want to learn how to leverage website visitor data to inform your marketing strategy? This blog post is a great place to start: https://bit.ly/3FX4Bxh #DataDrivenMarketing #B2BMarketingLessons #LeadForensics

From Terabytes to Trends: How Big Data Reshapes B2B Marketing Strategies. Visit us online at https://leadque.com #bigdata #B2Bmarketing #dataanalytics #precisiontargeting #predictiveinsights #marketintelligence #customersegmentation #data-drivenstrategies #marketresearch #agilemarketing #trendanalysis #informeddecisions #datacompass #actionableinsights #datadrivenmarketing