Measuring about half the length of a Ford F-150, Kei trucks look almost like toys in comparison to your standard pickup truck. But for a car so tiny, you might be surprised at the massive following that they command. Kei trucks, built to satisfy Japanese light automobile regulations and known as “keitora” (meaning “light truck”) in Japan, are vehicles that have been enjoying a surge in popularity in the automobile market. Sales of Kei trucks tripled in the last five years, with around 7,500 total imported just last year, according to data from Japan Used Motor Vehicle. Meanwhile, auto experts see the Kei truck craze as a pushback against big trucks by cash-strapped Americans as the average pickup size and average price tag skyrocketed post-pandemic. Read more: https://cnn.it/3xVK3VL?
Thomas Harris
4mo
I always wonder how many people who own the large trucks actually use it to haul things and if they do, how often?
Calvin Manthey
4mo
Does it check the boxes of a VW Beetle as it stormed the world when it hit America...? There lies in your answer...
Nick DeMiro
4mo
I love my large Jeep Grand Cherokee #Jeep. It’s great for hauling things like golf clubs.
A friend I work with has one. It is a neat little truck it will never do what a full sized pickup will but you can’t beat the economic benefits
Samuel Kulas
4mo
Interesting truck for hunting camp. Idk if this is even legal in Wisconsin. No wonder the regulations are spotty.
William R.
4mo
Don’t you mean Keijidosha, the tax classification? There are LOTS of Kei cars CNN. The trucks are but one type.
Cecil Hill
4mo
What a lame article. How in the world could you call 7500 vehicles “skyrocketing sales”. How ridiculous!
David Drake
4mo
I call bullshit
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5moMeanwhile, auto experts see the Kei truck craze as a pushback against big trucks by cash-strapped Americans as the average pickup size and average price tag skyrocketed post-pandemic, according to data from Cars.com. Here's the REAL question. Why have prices remained so high post-pandemic? Did everyone simply agree to give each other a raise?