Clue’s Post

I posted content for 4 years... And didn't get a single client from it. I know gurus tell us we just need to post content daily to build a business, But there's more to it than that. We need to add an extra step, So posting content for a few months will lead to clients. In this video, I share what that missing step is:

95% of your event content will be forgotten 24 hours later. Event Truth #1. There are a lot of uncomfortable truths about events. 95% of that prepared and delivered content? Gone in 24 hours. What 5% is remembered? Only the most important stuff, right? 🤷♀️ The good news? There are ways to mitigate this content loss AND increase the chances that it's the critical information that's remembered. #eventprofs #Brainbasedlearning #7EventTruths

95% of marketers don’t have a hook problem. They have a content problem. They spend endless hours writing the perfect hook. Without giving readers a reason to stay. A great post means: - Opening up something spicy (hook) - Building up the spicy (meat) - The spicy’s grand arrival (finale) Put your story together piece by piece. Don’t jump and say “Boohoo.” You are not writing a horror movie. Build up the momentum. And zoom in on the scenario. To welcome readers into your world. The hook is the door to your home. The meat is your hospitality. The finale is the emotions they leave with. That’s how you move readers to action. That’s when your posts perform well. P.S. Do you like hosting guests? 💭

Senior management (suddenly and out of the blue): "Why aren’t we doing anything for [insert holiday/peak sales period of choice]." Everyone: "Quick! Let’s write a ‘top tips’ guide for ‘surviving’ the period." Content: …. Why do we rush to create content our business knows nothing about? If you are going to write about trending topics, make sure your advice is original and credible. If you don’t have the expertise internally, find people who do and quote them liberally.

Read the two headlines below. Now, ask yourself which you’re most likely to click. Why? The first title is generic and common. But the second piques interest and promises useful insight. When you need content that converts, #BrandWellMedia is here to create it! Just follow this link: https://lnkd.in/euuiBwXV ----->

There's no big secret...... Your business needs YOU to be your content! REGULAR..... CONSISTENT........ content about you and your business, how you work, your why, what you solve for your clients.... That's your story, your content, your message! YOU are a unique set of skills, talents and know-how You just need to let people know about it! You’re the only one who sees everything you post on social media. Don't worry about repeating yourself. But actually, a bit of repetition helps establish you as an expert. Pick a few key messages which add value to your clients, then you just need to think of fresh ways to present them. So, don’t hold back on repeating yourself as long as it adds value. For clarity........ this is the fifth time I’ve shared this message!

Video is Useless - Revenue Magazine https://lnkd.in/e4RusA4x --- TL;DR Not all video insights, especially free ones on LinkedIn, come from experienced practitioners. Many creators repackage secondhand information, presenting it as firsthand expertise. Use such content as inspiration, not directives, and verify the creator’s experience and credentials. Real expertise often requires an investment, but it delivers actionable strategies and measurable results. Treat free content as a starting point, not a substitute for proven professional guidance.

In today’s content-heavy world, some marketers are starting to embrace the idea of anti-content—posting less but with more purpose and quality. What do you think? 💬 Quality over Quantity: 💬 Consistency is Key: Let’s discuss it! Drop your thoughts

The secret behind converting attention to profit. Is never about: →Creating good content →Good copy →Or exceptional offer. But about making the first Impact: →Think of it like making the first impression. →When you meet someone for the first time. →Without having this first effect. →Nobody might want to listen to you. →Nor talk of consuming what you have to offer. But all that changes with your positioning. If done right... →Everyone pays attention. →And go deeper into you. →By consuming what you have to say/offer. →And convert attention to interest. →Then interest to profit. Think of your positioning as the hook: →That draws your audience into your world. →To feel your message. →Deep inside →It's all about positioning. →That you understand them. Do you agree? If you find this helpful, please consider: • Reposting this ♻️ • Giving me a follow (+ 🔔) for more. PS: DM me "position" If you want your audience to feel your message.

SAVE THIS‼️ We’ve got your content prompts and some important dates right here, so you don’t even have to think about what to post in July. Remember—only use these prompts, days or holidays if they fit into your strategy. Nothing is worse than forced content that doesn’t fit your brand. ✨Since we’re already making your life a teeny bit easier, consider booking a discovery call to see how Fearlyss Media can help you reach your business goals. DM us with questions or click the link in our bio!