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Channel Strategy | Loyalty | Incentives Automation | Ecosystem Management | SaaS | PaaS | B2B Performance Improvement | Global Payments |

Understanding the Legal Framework of MDF Programs The legal landscape governing MDF and Co-Op programs is underpinned by two primary regulatory frameworks: the Robinson-Patman Act and the Sarbanes-Oxley Act (SOX). Learn all about it on our blog post! #incentivesautomation #MDF #Co-Op

Navigating the Legal Labyrinth of MDF Programs

Navigating the Legal Labyrinth of MDF Programs

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Agreed Claudio, the effective utilization of MDF requires a strategic blend of legal compliance and marketing innovation. By establishing clear, measurable criteria for fund allocation, providing partners with prescriptive marketing guidelines, and leveraging third-party platforms for program management, companies can optimize their MDF initiatives while navigating the legal complexities inherent to promotional allowance programs.

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