Christine Hildebrand (she/her)’s Post

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Founder/CEO | Management Consultant + Business Strategist | Conscious Business Consultant | Executive Leadership Coach | Marketing + Brand Strategist | Certified Lumina Learning Facilitator®

At Cofinity, we say we work at the intersection of #Strategy + #Consciousness, yet what does this mean exactly? First, we understand all the pragmatic activities required to scale an organization. We must have a vision, be clear on our strategy, understand product-market fit, be able to deliver on our value, and clarify OKRs by functional area so all spokes in the wheel understand their role. Second, we all know what generates the money and makes it all happen: PEOPLE. This is where consciousness comes in. When we approach work from all levels of our intelligence, not just our minds, the outcomes are just better, and the work is more fulfilling. To bring commercial and human thriving together in one business approach, we developed the Value Generating Model. This model anchors your #PURPOSE and clarifies your core reason for being. We help clarify the VALUE you make possible to all stakeholders and help you understand what's required from your PEOPLE to deliver. What CONSCIOUSNESS, or state of mind and heart is needed in your people. We then bring purpose, value and consciousness into your #VISION + STRATEGY to create action plans and roadmaps for how you will deliver on your value and who's accountable for what. We then create how you will EXPRESS your value in the market through internal and external communication, branding, and marketing. And finally, we clarify WELL-BEING by defining success metrics beyond financial that improve the quality of work, sustainability of the company, and overall health of your people, and positive impact you make in the market. Learn more about our Value Generating Power Session: https://lnkd.in/gwmZ2KHk #cofinity #consciousbusiness #consciousleaders

It's interesting to see how Cofinity's Value Generating Model brings together the practical aspects of scaling an organization with the importance of consciousness and people-centric approach. How do you think this model can be applied to existing businesses that may not have considered the role of consciousness in their operations?

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DaBina Heng

CEO at Techna Digital Marketing | Pioneering Consumer Engagement & Business Growth | Crafting Digital Journeys That Connect & Convert | Elevating Your Online Presence | Helping Businesses Grow | Let's connect

4mo

Thanks for sharing, Christine Hildebrand (she/her). ✅

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