Christina Egerstrom’s Post

Ever wonder why some content ranks high but doesn’t answer your question? That’s the difference between traditional SEO and user intent. SEO isn’t just about keywords anymore. Google is getting smarter, and so should your strategy. You need to understand why people are searching, not just what they’re searching for. Swipe through this carousel to learn how to align your content with user intent. 👉 And see how I shifted my SEO approach for better results. P.S.: If you’ve ever felt your content wasn’t hitting the mark, you’re not alone. Let’s dive into why user intent might be the missing piece! Follow me for more Anum Rizwan Khan

SEO doesn’t have to be intimidating. At its core, SEO is simple: Google is there to serve the user. Align your content with the intent behind a user's search and make sure it's great content. That’s it. It really can be that straightforward. Of course, it’s not always easy—but it can be that simple. 🔍

SEO Tips for SEO Success #seotips

Content re-optimizations are SEO experiments. Let's be frank... you don't know if your re-optimizations are successful until you launch, measure, and learn from them. If the new launch underperforms, why would you call it an optimization?

Quick SEO Tip: Use Keywords Naturally When incorporating keywords, focus on blending them seamlessly within your content. Instead of stuffing keywords unnaturally, use synonyms and variations to keep the flow smooth. Google favors user-friendly, readable content, so aim to place keywords in strategic spots like the title, headers, and first paragraph. This not only enhances SEO but also improves the reader experience, which ultimately boosts your ranking potential.

The new playbook for SEO: - Optimize for zero clicks search - Refresh, relaunch old content - Focus on CTR and dwell time - Relevancy trumps authority - Brand strength is crucial - Post less, but better - Go deep, not wide - Links (still) matter - AI is your friend If you're focusing only on keywords and content creation. You are setting yourself up to fail. === Enjoy this? ♻ Share this post with your network. 🔔 Follow James Reynolds for more SEO content. ✉️ Join 82k+ marketers getting my newsletter: https://seosher.pa/r3tr

 Why Content Pruning is the Hidden Gem of SEO . 🌱 More content isn’t always better. Did you know that deleting or improving low-performing content can significantly boost your SEO? This technique is called content pruning. . Why is it important? ✅ It helps search engines focus on your best-performing pages. ✅ Reduces site crawl time, improving indexing efficiency. ✅ Increases user engagement by eliminating outdated or irrelevant content. . . How to prune content effectively: 1️⃣ Identify underperforming pages with analytics. 2️⃣ Decide whether to delete, update, or consolidate them. 3️⃣ Redirect URLs when necessary to retain link equity. . 💡 Smart pruning ensures your website is always growing stronger, not just bigger. Curious to know how it works? Let’s chat! 🚀 . #ContentPruning #SEOStrategy #DigitalMarketingInnovation

Instead of adding FAQs at the very bottom of the page Answer the questions directly — in every section Especially for PPC or direct response pages — your visitors need ANSWERS. How your product actually solves their problem — not random benefits, they already know. Answering questions > repeating benefits. Reword.com does such a great example of this, I was personally looking for an SEO content tool. We do this with every single landing page we build at yConversion.

Yes, a #content_expert should be familiar with SEO principles. Creating content without considering #SEO can result in the content not ranking well in #search_engines, leading to fewer users seeing it. That's why SEO and creating search-engine-optimized content are closely related. As a content expert, there are a few important SEO points you should know: ·       Keywords: Identifying the right keywords and using them correctly in the content. ·       Optimizing titles and meta tags: Writing compelling titles that match the keywords and optimizing meta descriptions. ·       Internal and external linking: Using internal links to guide users to other pages on your site and external links to credible sources. Overall, having SEO knowledge helps a content expert produce valuable content that is both appealing to users and favorable to search engines. What other aspects of SEO do you think a content expert should be familiar with?

Did you know that updating old content can give you an SEO boost? 🛠️ Google loves fresh, relevant content, but you don't have to keep coming up with new ideas... Revisiting old blog posts or pages and giving them a refresh can help your rankings. Add new information, update links, and optimise for current keywords—it’s a simple yet effective way to improve SEO. When was the last time you updated your website content?