Chris Chatelain 🛴’s Post

You punch it up, writing "amplified" vs. "grew." Then you see the character cap, and suddenly you're right back to using "grew" to claw back precious space.  🦜 “Marketing is just finding creative ways to say the same thing over and over.” - Sisyphus (?) On dark days, copywriting feels like pushing a boulder up an endless hill – without the killer pecs and quads to show for it. 🤯 What if Mr. Webster rolled out 8K fresh new words – or – the World Language Council® decreed 74K words strictly verboten? The crazy thing is, the number of words in active use differs dramatically by language. Give writing in Quechua a shot to see how difficult it is to say something that hasn't been said before. 📝 What word can you *not live* without? How about non-English words you would do anything to have English-equivalents for? I need to know. #copywriting  #marketing #language

Copywriting in a nutshell: 50% - doing research 20% - thinking 5% - drafting & outlining 5% - writing 20% - editing & reviewing

When I write copy, I focus more on understanding what my potential reader or audience will feel. Will they feel that they’re being sold to? Or will they feel like a friend understands them? Sure. We have different writing techniques. But sometimes, we miss out on the most important element: Humanity. I may write about a product or a service. But I write to humans who have wants, needs, hurts and heartaches. Do I hear what’s on their mind? Do I feel what’s in their heart? Do I see them as people and not profit? To my future clients, I’m putting this out early. I may not be as technically savvy as most copywriters. Don’t worry. I do have a good command of English and I’ve been writing for decades. But I do write with the heart and soul in mind. Your target audience patronizes your product or service not just because it can solve a need. But because you understand them as people. And we need more of this today. #copywriting

Copywriting is 40% writing and 60% doing the required readings.

Your audience must understand what is written — and the writer’s job is to help them understand. https://bit.ly/3QS29Oz #writing #amwriting #writers #copywriting #freelancing #freelancers #novels #blogs #emails #articles

Your audience must understand what is written — and the writer’s job is to help them understand. https://bit.ly/3QS29Oz #writing #amwriting #writers #copywriting #freelancing #freelancers #novels #blogs #emails #articles

The subtle liberation from grammar rules gives copywriting a seductive advantage: The fragmented sentences, beginning a sentence with coordinating and subordinating conjunctions, and the unconventional use of punctuations. I love the rebellion. #copywriting #writing #linkedin #deviation #english #grammar #letsrebel

What copywriting is not!!! There are two things copywriting is not. Copywriting is not copyright. I have met a lot of people who make this mistake. Copyright is the protection of someone's intellectual property. And you need the person's permission to copy their creative work. This is not the same as copywriting. Copywriting is not academic writing. Copywriting is the use of word to get people to take action now. Using big grammars and not-so-appealing fonts, like in academic writing, defeats the purpose of copywriting, Which is to get people to take action now. Make your words simple and punchy. #copywriting #copywriters #sales #salesandmarketing #marketing #copyright #academicwriting #copywritingtips

It's not easy to post daily Why ?? because it takes ✍️ half an hour to think about what to post today. ✍️1 to 2 hours to write content. ✍️1 to 2 hours to design the carousel. But there are good points in it 👉It increases vocabulary. 👉It increases knowledge. 👉It improves writing skills. I find it beneficial It gives me the confidence to write, whether it's a good or bad post. Practicing daily, I turn my bad posts into good ones, insha'Allah. What do you think? How much time does your post take? 📌Let's learn 📌Let's Write 📌Let's convey others If you need a copywriter who is improving her skills then DM me I am mehwish want to help you with your business. #posting #knowledge #improveskills #copywriting

💡 Stop relying on Grammarly only to edit your copy! Yes, it’s a handy tool for spell-checking. But it won’t get you further than correcting punctuation and grammar. Combine it with these apps to cover all the bases: ➡️ Hemingway - To simplify your sentences. For free. ➡️ ProWritingAid - To improve your writing style. Plus, it doesn’t despise adverbs like Grammarly does. ➡️ Wordtune - To get free rewrite ideas, not just red marks. ➡️ LoseTheVery - To remove the ‘very’ from adjectives that bore your reader to death. Have you tried any of these tools lately? Comment on your editing process below. ⬇️ #ContentEditing #Copywriting #DigitalMarketing