Charles Tichenor IV’s Post

🧠 DIVE DEEPER INTO FACEBOOK ADS STRATEGY: Just Starting Out? Get started with the Begin to Win Bundle: https://lnkd.in/g5V-KHpB Looking to Get Better? Join the Inner Circle: https://lnkd.in/giS4gkhi Need It Done For You? Let us run your ads: https://lnkd.in/gNzNtN4g ⭐MASTER FACEBOOK ADS NOW⭐ ****************************** Transform your digital marketing skills with the Facebook Ads MBA Program at Disrupter School. Enroll now to master advanced strategies and techniques that drive real business growth. Don't miss this opportunity to elevate your advertising game – join today! https://lnkd.in/gb2ZZxfW 👀 WATCH THIS NEXT: $50k to over $5M/m in 18 Months With My Facebook Ads Strategy (Full Funnel & Program Breakdown) • https://lnkd.in/geP4ETEr How To Scale Your FB Ads For Any Business • https://lnkd.in/g3eyZrgS Facebook Ads: Easiest Way to Scale and Generate More Revenue • https://lnkd.in/gyV7agmR Flexible Ads Are Here • https://lnkd.in/g6QqP5Me Create Your IRRESISTIBLE OFFER campaign checklist (Meta Ads, FB Ads) • https://lnkd.in/gRJWfHDy 😊 Let’s Be Friends ╰ Facebook: https://lnkd.in/gF4De_Ru ╰ Twitter: https://lnkd.in/g7GYKxxi ╰ Instagram: https://lnkd.in/gh62etQN ╰ LinkedIn: https://lnkd.in/gXsGBEMg ABOUT ME: Professor Charley T ******************************** CEO and Founder of Disrupter School, Charley is a renowned expert in Facebook advertising, has helped brands and agencies skyrocket their growth, driving over $1B in revenue. As one of the top 100 Facebook Advertisers, he crafts industry-leading strategies and teaches these in his comprehensive Facebook Ads MBA Program. Join Charley to unlock the full potential of your Facebook campaigns through his proven 9-step process, achieving sustainable growth and scalability. ******************************

Make More Money with the "Begin to Win" Bundle for only $7: https://lnkd.in/gVRehgqG Mastering Facebook Ads: An In-Depth Chat with Vini - Insights & Strategies Join Charley as he talks with Vini about mastering the art of Facebook advertising. Vinny shares his journey and experiences, from the early challenges of retargeting and maximizing ROAS to adopting broad targeting and the importance of considering the entire business ecosystem. They discuss the importance of reframing strategies, testing creative concepts, and working with business objectives. Additionally, Vini highlights his transformation after participating in the Facebook Ads MBA program, which provided him the confidence and knowledge to thrive in the digital marketing space. Whether you’re looking to improve your Facebook ads strategy or seeking insights on broader digital marketing tactics, this episode offers valuable tips and lessons. ⭐Master Facebook Ads Now⭐ ****************************** Transform your digital marketing skills with the Facebook Ads MBA Program at Disrupter School. Enroll now to master advanced strategies and techniques that drive real business growth. Don't miss this opportunity to elevate your advertising game – join today! https://lnkd.in/gb2ZZxfW ABOUT ME: Professor Charley T ******************************** CEO and Founder of Disrupter School, Charley is a renowned expert in Facebook advertising, has helped brands and agencies skyrocket their growth, driving over $1B in revenue. As one of the top 100 Facebook Advertisers, he crafts industry-leading strategies and teaches these in his comprehensive Facebook Ads MBA Program. Join Charley to unlock the full potential of your Facebook campaigns through his proven 9-step process, achieving sustainable growth and scalability. FOLLOW ON SOCIAL: INSERT SOCIAL LINKS Facebook: https://lnkd.in/gRyQuJHs Instagram: https://lnkd.in/gnyMCeUH LinkedIn: https://lnkd.in/gXsGBEMg TikTok: https://lnkd.in/giKAaekA 00:00 Introduction and Casual Chat 00:10 Fitness and Friday Night Plans 00:57 Introduction to Vini and Facebook Advertising 01:13 Strategies for 2022 01:38 Relearning Facebook Ads 03:32 Challenges and Success Stories 06:42 Understanding Business Metrics 17:53 Creative Testing and Optimization 20:23 Switching Perspectives: New Concepts in Testing 20:40 Building Confidence in Creative Testing 21:19 Understanding Facebook's Role in Business 23:11 The Importance of Targeting and Broad Audiences 24:41 Real-World Examples and Market Research 27:33 The Value of Community and Continuous Learning 33:27 Final Thoughts and How to Connect

What is the difference between demand generation and demand capture in Google Ads? Demand capture is capturing demand which is already available for your product or service. With Google Search ads you can hit your point of diminishing returns, as you will capture all of the demand. Demand generation is when you introduce your product or service to a new audience, which leads to more demand for your product. Youtube works great for finding new audiences and bringing awareness to your product.  So why is it important to run them both to get great results? Youtube will bring awareness to your brand and to the product you provide. You are not going to get sales or leads directly from Youtube campaigns but you will get it through organic brand searches. So you have to rank #1 for your brand or your product. This will ensure that the audience from Youtube found your website when they have intent. Manual CPC works great for search ads placement. It is great because it will capture demand that google does not have info about them and automatic bidding will not bid enough for them. If B2B services run educational videos on youtube, people who are in the research (consideration) phase want to find authority in that niche. So if you want to start advertising on Google, start with demand capture and scale it well to run Youtube campaigns.

🚀 Are you ready to level up your Facebook Ads game? Discover the top 10 Facebook Ads experts who can help you skyrocket your ad campaigns towards success! 🌟 From Jake M.'s lead generation prowess to Noam F.'s PPC magic, these experts are the real deal when it comes to boosting FB revenue. Let's dive in and amplify your marketing strategy with the best in the business! 📈💡 🔍 What's your favorite Facebook Ads strategy that has worked wonders for your business? Share your insights below and let's learn from each other's success stories! 🤝🔥 🌱 Learning from top experts is like fertilizing your digital garden - it nurtures growth, blooms results, and cultivates a thriving landscape of success. 🌺🌿 Embrace the wisdom shared by these ad masters and watch your campaigns flourish into magnificent achievements! 🚀💬 https://lnkd.in/dJrjBm3k

The Demand Gen campaign finally came out of beta last year, but remains very underestimated ❓Why? It's simple: PPC strategy brings fast conversions and immediate return on investment ℹ️Demand Gen, as a descendant of Discovery, also covers wide platforms on Youtube and Shorts, which allows you to access more potential customers, but requires a clear understanding of the goals and the formation of the so-called sales funnel ❓Why is Demand Gen so useful for niche businesses where demand has not yet been formed? 👍Demand Gen allows you to guide users through the following stages within one campaign with minimal investment: Awareness - Reflection - Action Thus, you independently generate demand from a cold audience, and immediately offer them specific products or services that will solve their needs - all within a single campaign, which is also guided by artificial intelligence algorithms 🫵Convenient, isn't it? Previously, you had to create separate types of ad campaigns, add and sort audiences. Now, you just add multimedia creatives, connect product feeds, and start earning from an audience that will definitely become permanent in the future Once again, we emphasize that Demand Gen is useful only for highly specialized businesses. Otherwise, a PPC strategy will be more effective, and Demand Gen can lead to budget overspending. ❓Was this information useful for you? Follow ADV Advantage on Facebook, Instagram, and LinkedIn

How to properly scale your e-comm account, using broad match. Conquered those non-brand TOFU metrics? High fives all around! 🖐 While you don't necessarily need perfect scores in Quality Score, Click-Through Rate, Landing Page Experience, and Ad Relevance to launch a successful broad match campaign, having them looking good definitely sets you up for an even smoother ride. Here's why: 1️⃣ Strong Foundation, stellar results: These positive metrics indicate your current campaign is resonating with your audience. Imagine the possibilities when you expand your reach! 2️⃣ Broad Match Bonanza: With broad match, you'll be targeting a wider audience, potentially uncovering new high-value customers who haven't encountered your brand yet. Here's the plan: ↪ Targeted Testing: Start by setting a campaign goal of at least 50-100 conversions (especially for e-comm accounts). This initial phase is all about discovery, finding those hidden gems within the broader audience pool. ↪ Focus on expansion, not optimization: Don't get discouraged by initial fluctuations in CPA (Cost Per Acquisition) or ROAS (Return On Ad Spend). This is the exploration stage, where you're identifying high-potential keywords that might have been missed before. ↪ Real potential: With broad match, you're essentially casting a wider net, capturing a broader audience and potentially uncovering new customer segments. So, while those pristine metrics aren't essential for broad match success, having them on your side definitely sweetens the deal ----------- P.S. Looking to scale your business with Google Ads? Book free discovery call today!

Are you looking to boost your brand's visibility and reach your target audience effectively? Look no further! 🚀 With Google Pay Per Click (PPC) services, you can take your brand awareness to new heights. Imagine driving high-quality traffic, generating leads, and increasing conversions—all with a single tool at your disposal. In today's competitive landscape, standing out is key. By utilizing Google PPC, you can position your brand in front of potential customers at the right moment, leading to increased visibility and brand recognition. Why blend in when you were born to stand out? Let your brand shine bright with Google PPC services and leave a lasting impression on your audience. It's not just about being seen; it's about being remembered. Ready to elevate your brand's online presence? Embrace Google PPC and unlock the power of targeted advertising. Invest in your brand's future today and reap the rewards tomorrow. Don't let your competitors steal the spotlight. Take charge of your brand's destiny and watch as it captivates the hearts and minds of your audience. The time for transformation is now, and Google PPC is your gateway to success. Join the ranks of industry leaders who have harnessed the power of Google PPC to dominate the online space. Your brand has the potential to soar—let Google PPC be the wind beneath your wings. Are you ready to make a lasting impact? It's time to turn your brand's story into a legend with Google PPC. Elevate, engage, and excel—it's all within your reach. Unlock the secrets to brand success today! #GooglePPC #BrandAwareness #DigitalMarketing. For more info go to www.mikesleadagency.com

🚀 Stay on Top of Everything with These Winning Tactics: 1. Increase the Brand Recognition Set for Beginner's Outlets: In particular, use LinkedIn, Instagram, and Twitter to showcase the unique value propositions. Utilize attention-grabbing video content, blogs, and tailored ads to captivate professionals and small businesses. Pro Tip: Provide a free eBook or a free online webinar in order to capture prospects! 2. Elevate the Social Media Presence and Interaction: Look out for interactive content with Gen Z and Millennials and include issues like polls, challenges, and user-initiated campaigns. To ensure the highest exposure possible, utilize Instagram and TikTok reels, stories, and carousel posts. Working with influencers = game changing! 3. Learn About the B2B Lead Generation for SaaS Providers: Email funnels, informative content creation (blogs, whitepapers, etc), PPC ads on Google and LinkedIn. And of course retargeting campaigns and A/B testing not to miss a single opportunity to convert potential clients. 4. Enhance the E Commerce Optimization: Give your e commerce website a boost with optimization of various pages and recovery of abandoned carts. Seasonal promotions on Facebook and Instagram are a must, and do not forget to recover abandoned shopping carts. Google Analytics will be your best friend in this situation. 5. Create a Thought Leadership Presence on LinkedIn: For this one, marketing officials should consider sharing provocative articles, conducting LinkedIn Live events, and joining topical conversations. Be consistent, be organic and check your metrics! 💡 Which of the listed strategies do you already employ? We can do so in the comments section! #DigitalMarketing #SocialMediaMarketing #LeadGeneration #Ecommerce #LinkedInMarketing #MarketingStrategy

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