Channel 4 Sales’ Post

We're excited to announce that today Which? is partnering with Channel 4 and launching an innovative, contextual advertising campaign that helps viewers to buy with confidence. Kat Chinnock, Which? Head of Brand and Communication Planning, said 'It’s a challenging time for a lot of people, with constant pressure to spend, spend, spend. Yet we’re getting ripped off left, right and centre - from shrinking groceries to Christmas gifts not turning up as advertised, and hidden fees taking the shine off holidays. We are delighted to be working with Channel 4 to expose these poor practices and remind viewers that we’re here to help them avoid the pitfalls and make the right choice, while our team continues to investigate and lobby for change behind the scenes' #GetItRight #ConsumerRights