Capture Higher Ed’s Post

UTM tracking is a powerful, data-driven tool that empowers recruitment marketing teams nationwide to attract prospective students and measure their efforts effectively. Need a 101 on UTM tracking for higher education recruitment marketing? Check out Capture's "beginner's guide" here: 👉 https://lnkd.in/dt9hNrT5

Do you feel your recruitment marketing could be doing a better job of attracting clients and candidates? We get it. In today's competitive market, standing out is crucial. But how do you make recruitment marketing a profitable investment, not just a cost? Join Sam Hardy, Bristow & Hardy’s Director, for "Maximising Your Returns: Proven Strategies for Recruitment Marketing Success." This free webinar will equip you with the knowledge and tools to turn your recruitment marketing into a lead generator. In the session, you'll learn: 👉 What recruitment marketing is and why it's a game-changer  👉 How to align your marketing strategies with your business objectives to ensure maximum impact 👉 How to effectively use different channels, from social media to SEO, to reach and engage with your ideal clients & candidates 👉 Content that converts  👉 The key metrics and tools you should be using to track ROI  👉 Previous success stories and why they worked 📅 Thursday 21st March | ⏰ 3pm-4pm GMT | 📍 Online (link below) Spaces are filling up fast. Register here: https://lnkd.in/gy9GMMuY #marketingwebinar #marketingevent #recruitmentmarketing #recruitmentwebinar #marketingtips

The vastness of the higher ed landscape and the exponential shifts happening across the recruitment marketing space require leaders to maintain awareness over a litany of issues. Here are four key drivers to consider when building a recruitment marketing plan. 🔑✅ https://lnkd.in/eEJeWSEy

Want to stay ahead of the curve in 2025? 🔥 The key to success in recruitment marketing starts now. Don’t wait for the new year to make your move, start planning today! On 27th November, join Elouise Paul, Director and Founder of Three Sixty Digital, for a powerful webinar where she’ll walk you through the essential components of a winning recruitment marketing strategy. Did we mention that it's FREE? Sign up now! https://lnkd.in/gghAeqWS #RecruitmentMarketing #ThreeSixtyDigital #Webinar

With only 2 days left to go for the webinar, here are reasons why you need to register for our webinar ASAP: - Learn from a recruitment marketing strategist with 15 years of experience. - Gain insights into recruitment marketing, from basics to advanced strategies. - Discover techniques to attract both clients and candidates effectively. - Master SEO practices to boost your online recruitment visibility. - Participate in a live Q&A session with the industry expert. - Receive an exclusive giveaway for webinar attendees. So, no more excuses! Register to book your seat now. Link in comments. #recruitcrm #recruitment #recruiting #webinars #livewebinars #recruitcrmwebinars #recruitmentmarketing #recruitmenttips #recruitingtips #recruiters.

Beyond just creating videos, understanding and harnessing video analytics is essential to refining your recruitment marketing strategy effectively. Here’s how video analytics can elevate your recruitment efforts and why they matter: https://lnkd.in/gMSt-gPM

A strong web presence is crucial for success, particularly when it comes to hiring top talent. Pre-register here to get early access to the new playbook - Maximising Recruitment Website Conversions for Sustainable Agency Growth: https://lnkd.in/eMMFbgND The comprehensive guide has been designed to provide you with actionable strategies to optimise your recruitment website and drive more conversions, ensuring sustainable growth for your agency.

From the Calculate Blog: Determining the Value of an Online Recruitment Campaign #emchat #highered #highereducation #calculateedu https://lnkd.in/e6BRCYmP

Boostpoint has a new brilliant eBook about Facebook Ads for Recruitment! This free resource is GOLD 🤩 If you’re ready to start sourcing on Facebook but don’t know where to start, this eBook is for you. Learn how Facebook Ads can elevate your employer brand, boost your pipeline, and reduce your cost per lead at record speed. 💥 Download here: https://lnkd.in/ekbj7udn As always, if you want to talk through your recruitment marketing strategy and how social plays into the diversification of your budget, feel free to reach out! ⭐️

What recruitment marketing channels should YOU measure? When it comes to measuring the ROI of your marketing efforts, the key is aligning metrics with your unique goals and business needs. Are you aiming to reduce costs per acquisition? Increase quality of hires? Expand your candidate pool? Understanding your objectives is crucial for selecting the right metrics. Whether you’re evaluating cost per acquisition (CPA) to determine the most cost-effective channels, or measuring cost per placement to gauge overall ROI, each metric serves a specific purpose in achieving your recruitment goals. While metrics like website traffic and social media engagement provide valuable insights, their relevance hinges on how they contribute to your overarching growth strategy. Curious to discover which channels will drive your recruitment success? Read our blog for insights on customising your metrics to fit your business objectives. 🔗 Read the full article here: https://soamp.li/lVj2 Let’s tailor your recruitment marketing strategy for maximum impact! #RecruitmentMarketing #TAAnalytics #ThriveRMOInsights