NPS (Net Promoter Score) is over!! Unless you’re using it like this For years, Net Promoter Score (NPS) has been hailed as the ultimate customer satisfaction metric. But here’s the truth: NPS alone doesn’t drive growth! At its core, NPS is just an indicator—a signal of how likely customers are to recommend you. But unless you turn that signal into action—referrals, upselling, or cross-selling—it won’t deliver the results your business needs. Looking for the real game-changer? Enter Customer Lifetime Value (CLV): ✔️ Measures True Value: CLV identifies your most profitable customers—not just those who score you high. ✔️ Aligns Strategy: It helps you focus on sustainable, long-term revenue. ✔️ Reveals Actionable Insights: CLV ensures your efforts go toward building and retaining your highest-value relationships. The secret? Use NPS as a springboard to fuel actions that drive CLV growth. Stop measuring intent—start turning customer satisfaction into revenue and loyalty. What’s your take? How are you balancing NPS and CLV in your strategy? Let’s talk in the comments! #RiseUP #ClientExperience #CX
📌 Why Your Retention Strategy Might Be Missing the Mark? Many businesses pour resources into acquiring new customers, but here’s the kicker: Acquisition is just the beginning! The true secret to profitability? Retention. It’s 5x cheaper to keep an existing customer than to acquire a new one, and loyal customers are 50% more likely to try new products.
How to boost CLV: 1. Upsell and Cross-Sell: Maximize the value of each transaction. 2. Customer Experience: Great CX drives loyalty—and loyalty drives CLV. 3. Retention Programs: Every extra month a customer stays adds value. CLV isn’t just a number—it’s your north star for sustainable growth.
Camila Ferreira 🇧🇷🇨🇴🇨🇱🇮🇪🇲🇽🇺🇸 NPS without action is just noise and pairing it with CLV transforms data into meaningful strategy. It’s the shift from surface-level insights to building sustainable, high-value relationships - where the real growth happens.
Excelente dica, Camila Ferreira 🇧🇷🇨🇴🇨🇱🇮🇪🇲🇽🇺🇸; esta diferença está vinculada diretamente ao resultado financeiro.
Love this perspective! NPS is just the starting point...focusing on CLV truly unlocks long-term growth. Thanks for sharing these valuable insights! Camila Ferreira 🇧🇷🇨🇴🇨🇱🇮🇪🇲🇽🇺🇸
Isso Camila Ferreira 🇧🇷🇨🇴🇨🇱🇮🇪🇲🇽🇺🇸! Estão diretamente ligadas
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2d📌 Want to grow your business faster without breaking the bank? Tap into your biggest advocates—your customers. A well-designed referral program can: - Lower Acquisition Costs: Referred customers cost less to acquire and are 4x more likely to refer others. - Improve Retention: Referred customers often stay longer because of the trust embedded in their recommendation. - Boost Loyalty: Offering rewards builds goodwill with existing customers.