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In the realm of fashion and comfort, SKIMS, founded by Kim Kardashian, has carved out a unique space that speaks directly to the modern consumer's desire for body positivity and inclusion 🌐. Since its inception, SKIMS has consistently pushed the envelope, offering an expansive range of sizes and shades that cater to the real, unfiltered needs of women everywhere.   🛍️ Characteristics of SKIMS:   •Inclusivity: Offering products in a diverse range of sizes and skin tones. •Innovation: Utilizing cutting-edge materials for the ultimate in comfort and support. •Versatility: Pieces designed to be worn in multiple ways for various occasions. •Quality: Premium fabrics that stand the test of time and wear.   🚀 Brand Development History: Launched in 2019, SKIMS started as a solution-focused approach to shapewear and has since expanded into a global lifestyle brand. From the initial idea of providing foundational pieces that blend seamlessly with any wardrobe, SKIMS has grown into a brand synonymous with both luxury and accessibility.   🧵 Product Characteristics: SKIMS products are known for their sculpting and smoothing effects without compromising on comfort. The line includes everything from bras and underwear to loungewear and dresses, all designed with flattering fits that enhance natural body shapes.   As a brand, SKIMS resonates with a generation that values authenticity and self-expression in their fashion choices.   🤝 We admire such innovation and dedication to quality in the intimate apparel industry. With our extensive experience and state-of-the-art facilities, we are willing to collaborate with brands like SKIMS that are shaping the future of fashion.   #SKIMS #KimKardashian #Lingerie #Shapewear #BodyPositive #InclusiveFashion #TextileInnovation #LingerieDesign #FashionManufacturing #QualityApparel #SustainableFashion #FashionCollaboration #ChicWings #LuxuryIntimates #Womenswear #FashionTech #Knitmanufacturing #OEMmanufacturing

Fashion is more than just fancy clothes – it's a window into a country's diverse cultures and changing times. Famous brands like Sabyasachi, Manyavar, and Manish Malhotra have made their mark, but they're not the whole story. Here’s why: 📍 68% of women cited discomfort as a reason for not wearing ethnic wear regularly 📍72% of women felt most designer ethnic wear made them look older 📍Top 3 brands repeated sequin designs in over 40% of their collections 📍Less than 10% of models for top brands were plus-size which shows a narrow beauty standard, lacking inclusivity in sizing Here’s what you can learn as fashion retailer serving common masses: 1. Prioritise comfort and versatility without compromising on design aesthetics   2. Ensure designs are flattering and cater to diverse age groups 3. Strike a balance between embellishments and practicality in designs 4. Create outfits that harmonise conceptual elements with functional wearability 5. Embrace inclusive sizing and diverse representation in designs and marketing 6. Adapt to evolving customer preferences and feedback for sustained success   7. Offer a wide range of price points to cater to various customer segments Indian retailers can broaden their appeal and create a more sustainable and customer-centric fashion industry by addressing these concerns and focusing on innovation, inclusivity, and meeting the practical needs of the general public. What are your top 3 takeaways ? Let me know in the comments below! #fashion #retail

In the vibrant world of fashion, the name Saaki is making waves. Co-founded by actress Samantha Ruth Prabhu and former Miss India, Sushruthi Krishna this ethnic wear label burst onto the scene in 2020 with a vision that blends elegance and accessibility. From its humble beginnings to becoming a global sensation, Saaki represents a unique fusion of modern sophistication and traditional charm. Their partnership began when a mutual acquaintance introduced them, each seeking not just a business venture but a chance to build a brand with lasting impact. Their shared vision was to democratize ethnic wear—offering premium quality at affordable prices in a market that was largely fragmented and priced beyond reach for many. Sushruthi reflects on their initial days, noting how their journey was punctuated by the global pandemic. “We launched Saaki just as the world was entering lockdown,” she recounts. “It was a challenge, but we used that time to understand the evolving market and harness the rise of direct-to-consumer models. This strategic pause helped us refine our approach and align with new consumer trends.” In just two years, Saaki has grown into a multi-crore enterprise with an international footprint. The brand’s success is largely attributed to its organic growth—powered by Samantha and Sushruthi’s genuine love for their creations. “We haven’t spent on social media ads,” Sushruthi notes. “Our customers see us wearing Saaki and that drives brand recognition.” Saaki’s range includes kurtas, sarees, and contemporary ethnic wear, all priced between Rs 2,300 and Rs 2,800. Like any entrepreneurial journey, Saaki faced challenges—particularly with supply chain management. “Managing production across different regions has been tough,” Sushruthi admits. “We’re exploring the possibility of establishing a dedicated production unit to streamline our operations.” Despite these hurdles, Saaki’s international expansion is thriving. With a presence in over 15 countries, including the US, UK, and Australia, the brand is tapping into the global Indian diaspora. “Our goal is to ‘make in India for the world,’” Sushruthi says. “The Indian diaspora abroad is a significant market, and we aim to cater to their fashion needs.” Saaki’s future plans include diversifying into new categories like kids’ wear and home decor. The brand’s growth strategy is focused on enhancing customer engagement, expanding distribution, and maintaining its core values of accessibility and style. In this golden era of women entrepreneurship, Saaki stands as a beacon of what’s possible when passion meets purpose. With its commitment to style, comfort, and accessibility, Saaki is not just a brand but a movement—empowering women and celebrating the timeless beauty of ethnic wear on a global stage.Madhuri Awande Visit our website: https://lnkd.in/dwVWAA33 #womenfounder #startup #entrepreneur #fashion #d2c #ethnicwear

Riding the Style Wave: Global Western Wear Market Trends Get To More: https://lnkd.in/gaSDxV83 Fashion Forward: The global western wear market is not just about clothing; it's a cultural #phenomenon that encapsulates a lifestyle #synonymous with rugged #individualism, freedom, and adventure. With roots deeply embedded in the American frontier, western wear has transcended #geographical boundaries to become a global #fashion statement. From #iconic cowboy boots and denim jeans to fringe jackets and cowboy hats, western wear continues to inspire #designers and #fashionistas alike, blending timeless style with #contemporary trends to create an enduring appeal that resonates across generations. Diverse Appeal: One of the defining #characteristics of the global western wear market is its diverse appeal, catering to a wide range of #demographics and preferences. While traditional western attire remains popular among #enthusiasts and ranchers, the market has witnessed a surge in urban cowboy fashion, with city dwellers #embracing cowboy-inspired clothing and accessories as a reflection of their #individuality and style. Moreover, the incorporation of western elements into #mainstream fashion has further broadened the market's appeal, #attracting consumers seeking a blend of classic western charm and modern #sophistication. Innovation and Adaptation: In an era of constant change and evolving consumer tastes, the global western wear market continues to innovate and adapt to meet the #demands of today's fashion landscape. Designers are pushing the boundaries of traditional western attire, #experimenting with new fabrics, cuts, and #embellishments to create contemporary interpretations that resonate with modern sensibilities. Additionally, advancements in manufacturing techniques and sustainability initiatives are driving the adoption of #eco-friendly materials and production methods, ensuring that western wear remains relevant and resilient in an increasingly competitive market. Key players in the Global Western Wear Market: 1. Benetton Group S.r.l. 2. DOLCE&GABBANA 3. Prada Group S.p.A 4. PVH Corp. 5. Levi Strauss & Co. Strauss & Co #WesternWear #CowboyFashion #RuggedStyle #UrbanCowboy #FashionIcon #WesternChic #WildWestInspired #ModernCowgirl #FrontierFashion #CountryStyle #DenimCulture #CowboyBoots #WesternAccessories #OutdoorApparel #WesternHeritage

How to Incorporate Fashion Trends on a Budget In today's fast-paced world, fashion trends are constantly evolving, with new styles emerging every season. The desire to stay fashionable while managing a budget can be challenging, but it is entirely possible to look stylish without breaking t... [...] #elegance #Fashion #fashionhacks #fashiontips #fashiontrends #Lookinggoodonabudget Read more... https://lnkd.in/dVpj6-JC

Women’s fashion is a constantly evolving industry, reflecting broader changes in culture, technology, and individual expression. Today’s fashion is more versatile and inclusive than ever, embracing sustainable practices, diverse body types, and gender-neutral aesthetics. 1. Sustainable Fashion With increasing awareness of environmental impacts, sustainable fashion is now a significant focus. Brands are adopting eco-friendly materials, such as organic cotton, recycled polyester, and even innovative options like mushroom leather. Slow fashion, which emphasizes quality over quantity, is also gaining momentum as people seek to reduce their carbon footprint by buying timeless, durable pieces. 2. Power Suits and Tailoring The power suit is making a strong comeback, with oversized blazers, high-waisted trousers, and bold shoulders that exude confidence. This look, often worn as a complete suit or mixed with casual pieces, shows that traditional menswear-inspired tailoring has become a staple for women looking to make a statement in professional and social settings. 3. Street Style Influence Streetwear has heavily influenced women’s fashion, blending comfort with style. Oversized hoodies, graphic tees, baggy jeans, and chunky sneakers have found their way into mainstream fashion. This trend allows for more personal expression and flexibility, mixing luxury items with casual pieces for a unique look. 4. Athleisure and Activewear Athleisure has blurred the lines between workout gear and everyday wear. From yoga pants and sports bras to matching activewear sets, this trend prioritizes comfort without sacrificing style. Brands like Lululemon and Nike have been at the forefront, creating pieces that seamlessly transition from the gym to casual outings. 5. Bold Colors and Patterns Bright colors and statement patterns are in, with many designers embracing vivid hues like fuchsia, electric blue, and lime green. Animal prints, especially leopard and zebra, as well as polka dots and tie-dye, continue to be popular, allowing wearers to add a splash of fun and individuality to their wardrobes. 6. Accessories as Statements Accessories, such as oversized sunglasses, statement belts, chunky jewelry, and mini handbags, are used to complete and elevate any outfit. Layered jewelry and personalized pieces, like necklaces with initials or birthstones, are also trending, offering a blend of glamour and personal touch. https://lnkd.in/d_MC6_Fq

The fashion market in India is evolving and here are the factors driving this trend. #LIPostingChallenge #LinkedInNewsIndia Consumers are beginning to shun “Fast Fashion” and now demand sustainability from brands across all industries. A survey from Simon-Kuchar & Partners found that 87% of respondents are willing to change the products and brands they use if it makes their lives more environmentally friendly. The modern industry, based around firms or fashion houses run by individual designers, started in the 19th century with Charles Frederick Worth who, beginning in 1858, was the first designer to have his label sewn into the garments he created. Fashion started when humans began wearing clothes. A real trend is a group of products or a style that becomes fashionable for some time and influences masses of customers, brands, and products. A fashion trend occurs when a particular item, silhouette, color, or other new look rises in popularity. Many factors can influence a trend or fad, including iconic celebrity outfits, fashion merchandising firms, designer shows, and textile manufacturers

The Rise of Customizable Fashion: Personalizing Your Wardrobe The rise of customizable fashion marks a significant shift in the way individuals approach their wardrobes, reflecting a broader trend towards personalization and self-expression. This evolving fashion landscape allows consumers… #Customizablefashion #lifestyle #Wardrobe >>> Read more

Apparels Brand Vs Fashion Brand #discount_Sale effect 😂 Can you please share few #Apparels and #Fashion Brand Name do you like ? The distinction between #Apparel_Brand" and #Fashion_Brand" lies in their focus and positioning within the market but here is cost difference and affordability takes matter. #Apparel_Brand : An apparel brand primarily emphasizes the manufacturing and selling of clothing items. These brands may offer a wide range of clothing options, including #basics #casual_wear, #workwear, and #activewear. The focus is often on providing functional and comfortable clothing for everyday use. Examples of apparel brands include #Hanes, #Fruit_of_the_Loom #Gap #Hanes #Levi's #Adidas #Nike #Uniqlo #Lululemon #Under_Armour #Zara #Tommy_Hilfiger e.t.c few names. #Fashion_Brand : A fashion brand, on the other hand, focuses on #creating #trends, #style, and #innovation within the fashion industry. These brands are often associated with high-end, designer clothing lines that set trends and influence consumer preferences. Fashion brands typically release seasonal collections that reflect current trends and cater to a more style-conscious audience. Examples of fashion brands include #Louis #Vuitton #Prada #Versace #Burberry #Dior #Calvin_Klein #Ralph_Lauren #Armani #Gucci #Louis #Vuitton and #Chanel e.t.c few names. While both types of brands #sell_clothing, the distinction lies in their #branding #marketing #target_audience, and positioning within the #fashion_industry.

This doesn’t come as a surprise, but still interesting: According to a report from fashion reseller Vestiaire Collective, buying used high-end goods is 33% more affordable than buying new fast fashion based on cost-per-wear metrics.   Perhaps more surprisingly that already now on average, “U.S. consumers spent almost half of their 2023 clothing budget on secondhand items”, according to Fashion Dive.   This should be good news for high-end/high-quality brands, and perhaps the start of a positive cycle where the willingness to pay more first hand for a high-quality product increases, since chances are good there’ll be a good chunk to claim back reselling the same. This will again increase the assortment of high-quality items available on resale platforms.   Secondhand high-end items are also worn much more compared to fast fashion pieces, so what we really see here are signs of a market moving in the direction that regulatory authorities want before the regulations are here. Exciting times! https://lnkd.in/d_7T-SAv