How did CHEQ pioneer the go-to-market security category and become a unicorn on track to hit $100M ARR? Here's what I learned from my conversation with Guy Tytunovich: → CHEQ capitalized on unexpected tailwinds: Accidentally aligned with the rising importance of go-to-market roles, boosting their category creation efforts. → CHEQ prepared for a marathon, not a sprint: Recognized category creation as a multi-year process, facing doubt "about ten times a day, every single day" for the first four years. → CHEQ prioritized product excellence: Built intuitive, high-impact products that clearly demonstrated value, making market education easier. → CHEQ aligned their sales team: Ensured every salesperson delivered the same category story, crucial for educating the market. → CHEQ recognized the importance of analyst relations: Initially underinvested in relationships with firms like Gartner and Forrester, but planned to correct this to drive broader market awareness. For founders looking to create their own category, listen to CHEQ CEO Guy Tytunovich on Behind the Category. https://lnkd.in/epVaepxT
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🌟 10,000 Strong and Counting – Grateful for the Journey! 🌟 A huge thank you to the 10,000 incredible professionals who have walked this journey with me. Your support, connection, and shared insights have been invaluable. Though I haven’t been as consistent in my posts lately—balancing choked-up schedules and personal pursuits—I’m delighted and deeply humbled to reach this milestone. As I enter this exciting new phase of growth, I’m committing to showing up more often, engaging deeply, and sharing valuable conversations around Information Security, Technology, and insights that resonate with all of us in this ever-evolving digital landscape. Here’s to creating a space where we inspire each other, foster innovation, and share knowledge that drives us all forward. Together, we’ll shape the future one meaningful post at a time. The journey to the next 10k starts now. Let’s grow together! 🚀 #NextChapter #Gratitude #InformationSecurity #TechInsights #DigitalTransformation #JourneyToGrowth
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What lights you up at work? What are those projects that you do that you zone in and crank out and don’t stop because your in it to win it and you don’t realize 4 hours went by? That you can’t even tell your working because.. well - it’s FUN? Gosh I had one of those this past week! I was working on a strategy/consulting evaluation for a buyer with Nuria Rizzo and we got in “crank mode”. We were having a blast combing data, trends, and historical shelf pictures and building strategy. Yes ! Straight up nerded out 😎. We got to showcase it this week and decided to capture thoughts/ ideas on an idea board - that was also fun and something this merchant had never done before. It’s always been a life goal to do meaningful work (ya know the kind where I can’t tell I’m doing work or having fun), with people that I love ❤️ , and for people that appreciate it! What do you nerd out on ?
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$8K in the bank. 2 months of work. But I’m not hitting the gong yet. Why? Because this isn’t just about one deal. It’s about consistent effort, strategy, and the bigger picture. Over the past two months, we’ve been working closely with one of our SaaS clients. Tweaking, testing, and refining their lead-gen strategies. And this week, it paid off with an $8,000 deal. But here’s the thing: This deal alone gives them a 4x ROI for the year if it were their only win from our work together. But we’re just getting started. This isn't about one-off wins; it's about building momentum. We’re not celebrating yet because the real success lies in what’s next ↳ Getting them to >10X ROI Curious about the strategies we used? → Let’s talk. Book a discovery call, and let’s see if we can replicate this success for you.
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RevOps is growing in popularity and importance! The 2023 LinkedIn Jobs on the Rise Report crowned it the fastest-growing career opportunity in the US. So, we decided to summon the minds behind the curtain. Ahmed Chowdhury, Sr. Director of Global Revenue Ops at Data.ai. Darrell Alfonso, Director of Marketing Strategy & Ops at Indeed.com and Deven P., Director of Revenue Ops at McGaw. Buckle up! 🤩🔥 In this episode, you'll uncover the secret sauce for optimizing customer interactions and minimizing friction. ✅We're talking about clear objectives and team alignment. ✅What skills do you need for success? We've got the answers, my friends. Get inspired to shine like a star in this role! ✅We'll also shed light on the potential pitfalls of putting too much emphasis on revenue. Dive into the first comment below for some mind-blowing insights and a link you don't wanna miss! 👇
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In honor of Gainsight Pulse week, it's a great time to look at the 3 things every CSM needs to understand about their customers. Here they are: 1) Their priorities 2) Their company's priorities 3) How they perceive your solution Because when you don’t understand this: → You can’t position your product correctly → You can’t identify if a customer is about to churn → You can’t save a customer about to churn → You can’t upsell or cross sell → You can’t get them to show up to your meetings It all starts with more strategic conversations with your customers. It’s why clients of mine have saved 5 figure customers from churning. And identified and closed 5-figure upsell opportunities. It’s why they’ve found that everything they thought about their customers was wrong. It’s why they found insights that led to huge growth opportunities. It’s why they now have deep relationships with their customers. It’s why they now have customers that actually want to come to their meetings. If you’re not getting enough of the above… your customers are not the problem. The problem is that you’re not having enough strategic convos. p.s. If you’re a CSM, click the link in the comments to see how I help you solve that problem.
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Hands down, the most productive non-stop conference I’ve been to in a while🙌 Last week, Zackary Edgmon and I wrapped up Accelerate—and if success is measured by how little time you spend sitting in sessions, we absolutely crushed it! 💪 The goal? Meet as many people as possible. The result? Mission accomplished (and then some). We were so busy catching up with everyone that sessions became a distant dream. 🚀 It was amazing to finally see in person all the people we usually only see on a screen. Who knew face-to-face conversations were still a thing? Until we meet again 🫡 ⬢James Gossling Liz Adamson Corey Heim 🌊 Agne Kearns Daquent (DQ) Robinson Jason Boyce Ben Rey Jed Rawson 🐐 Destaney Wishon Taylor Donnell Spencer Jacobs Brandon Harris Luke McGinnis Kayvon Nazarian Nick Milani Yi Chiang Diana Gershman Jackie Ullman Brandon Bastin Joe Kovacs Andy Palmer Cody Christopherson If I missed you, please call me out!!! #Amazon #ecommerce #accelerate #dataanalytics #smartscout
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We know that capturing meaningful buyer feedback at scale is critical in our rapidly changing digital landscape. That’s why we’ve built … 📆 Flex Interviews that meet your buyers where they are, giving you the ability to seamlessly scale your win-loss program. 📈 Enhanced surveys that help you collect additional data and reach a broader, more representative sample of your pipeline. “With the most flexible data collection tools—Flex Interviews, along with our live interviews and survey capabilities—we’re proud to deliver the most advanced insight generation and distribution capabilities, all powered by the Clozd Platform, so that organizations can drive meaningful change at scale.” —Andrew Peterson, Co-founder and Co-CEO at Clozd Learn more about our scalable feedback channels —> https://lnkd.in/gCfVkHhM
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We overhauled the entire operations of Bid Llama this week. What started as a stressful and anxiety filled week ended with my best professional week in years. Here’s what made it happen. ➡️ Don’t be afraid to pivot. I pride myself in making processes more efficient, but at some point it’s not the efficiency that is the problem. The process just sucks. ➡️ Simplify the business as much as possible. In my case, it was making choices that require the least amount of labor. I chose to make less margin and take the path that was easier to execute. ➡️ Don’t be stubborn. Everything doesn’t have to be your own idea. Surround yourself with smart team members and mentors. And then use them! ➡️ Jump in head first or don’t jump at all. My gut said ease in to protect my downside, but our data said otherwise. ➡️ Data rocks. All the big start ups are using data to make decisions, but most small companies are still winging it. Knowing my numbers this week kept my anxiety in check. ➡️ Iterate quickly. We use Retool to run our business apps. The speed at which we can make improvements and squash bugs was critical to a successful week. Hopefully I didn’t set myself up for a bad week next week, but for now I’m going to live on the high of this week!
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Who is heading to #PulseStLouis? Luke Child, Bryan Plaster, and Prasad Pillai can't wait to connect with everyone. 🚀 🤖 We can't wait to showcase our AI Customer Success Agent and discuss how it can revolutionize customer interactions. If you're curious, come chat with us! ☕️ Got some free time? Let's meet for a coffee! We’ll be there from Tuesday to Friday. Feel free to send a DM to schedule a meet-up or just drop by our booth. #AI #CustomerSuccess #Networking #pulsestlouis
We're excited to announce that we'll be heading to Pulse in St. Louis next month! 🎉 It's always an incredible experience connecting with customer success industry leaders. We can't wait to reunite and forge new connections. See you there! #PulseStLouis #CustomerSuccess #AIAgents
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Measurement is great – but it needs to be strategic and efficient. If not, your teams will run headfirst into a wall of tech fatigue. Too many systems. So much messy data. It’s overwhelming. To tackle this challenge, two RevOps Award Winners, David Hayward (Senior VP GTM, Yext) and Deborah Fritz (VP, Global Field Ops, LiveRamp), chat about how to consolidate to stop revenue leak. Check it out here: https://bit.ly/3Ufyvow
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CHEQ's journey is really impressive. Their approach to persistent growth and product excellence stands out. It’s fascinating how they turned challenges into opportunities. What's your take on building strong market narratives? Brett Stapper