Brett Nowak’s Post

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🕹️ CEO of Liquid and Grit | 📈 Inspiring growth and success in mobile gaming | 🚀 Champion of remote work | 🧔 Father

Last week, we hosted an Economy Roundtable featuring industry expert Phillip Black, focusing on the mechanics behind Jackpot Party's remarkable success in the competitive casino app market. The discussion produced several key insights on the app's sustained growth and innovative monetization strategies. Phillip Black highlighted a particularly interesting aspect of the app's economy: the use of safety net in-app purchases (IAPs) that encourage players to spend to zero frequently, creating a cycle of engagement and monetization. We also discussed the challenges of implementing battle passes in casino apps. While popular in other genres, battle passes in casino games require careful balancing to avoid cannibalizing IAP spend. Lastly, Phillip educated us on how mature casino apps like Jackpot Party can leverage multi-armed bandit algorithms to continuously test and optimize IAPs. This data-driven approach allows developers to identify and promote the most successful offerings, ensuring the game's economy remains dynamic and responsive to player preferences. For subscribing members, this discussion was recorded and our next one is already schedule for later this month. DM for details. #GameEconomics #MobileGaming #CasinoApps #MonetizationStrategy

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Really interesting insights, Brett! How does Liquid and Grit plan to implement these strategies in future projects?

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