Bill Mussatti’s Post

Ready to stand out in a crowded market? Our free white paper, How to Match Flavors to Trending Products, dives into the top trends reshaping the food and beverage industries and reveals how the right flavor combinations can set your products apart. Explore innovative strategies for tapping into consumer demand, and get inspired to push the boundaries of your next product development. https://bit.ly/4c4kxMg #flavors #flavortrends #2025foodtrends

The Review of November 2024 Flavour Trends has arrived! https://lnkd.in/exiYjYp6 This review not only highlights the most prominent flavor trends of November 2024 but also contextualizes their role within broader food and beverage innovations. It serves as a vital resource for industry professionals, culinary enthusiasts, and anyone interested in the future of taste. By examining the interplay of tradition, innovation, and consumer engagement, this document provides an in-depth understanding of the forces shaping the global flavor industry and the evolving palate of today’s consumers.

Want to create a performance beverage that stands out? The market is evolving rapidly and consumers seek more than just a caffeine kick. They want functional benefits that support their active lifestyles and overall well-being. At Imbibe, we're helping brands tap into this growing trend. From hydration and energy to focus and stress relief, we develop flavors and products that deliver on consumer expectations. Let's talk about how we can create a unique and delicious performance beverage. Read more in our Beverage Industry article: https://hubs.li/Q02SpsVs0 #performancebeverages #functionalbeverages #flavordevelopment #productdevelopment #beverageindustry #healthandwellness

What's Your Cocktail is a new platform that leverages Diageo’s FlavorPrint technology, providing consumers with real-time beverage recommendations based on artificial intelligence. This platform uses a simple quiz to match drinkers to their perfect cocktail in seconds. Questions help to refine the kind of occasion consumers are looking to enjoy and some of their favorite food flavors. Results may include suggestions like the Bulleit Sweet Manhattan or the Captain Morgan Mule, and a breakdown of preferred flavor profiles like spicy, savory and smoky. https://lnkd.in/en4S_cnf

Seasonal flavors aren’t just nostalgic—they’re science-backed trendsetters! By providing sensory harmony and aligning with cultural cues, these flavors hold the key to sparking joy and attracting attention year after year. ✨ What’s inside the blog? * The “why” behind seasonal favorites * A link to our 2025 Seasonal Flavor Guide * Insights to help you stay ahead in food and beverage 🎯 Ready to decode the magic of seasonal flavors? Click below and explore how science and strategy can inspire your next creation! 🚀 👉 https://hubs.li/Q02-whBC0

Here are some excellent seasonal flavor insights for your 2025 innovation journey.

According to Technomic, Inc.’s Away-From-Home Beverage report, 2023 beverage sales outpaced total #foodservice sales and cold beverages outpaced hot beverages. So what's next? It’s a question our team asks every day. We listen closely to what our customers tell us. And we also keep our eyes on trends as they pop up, grow and evolve. You may know us for #coldbrew but we are a one-stop-shop premium beverage innovator. As one of FFP’s powerful brands, we have access to a full line of natural ingredients and formulation expertise to create the beverages of tomorrow. From formulation to final sip, our expert team crafts beverages worthy to serve your brand’s unique identity. Create signature sips with us! https://lnkd.in/etXtMUzy #innovation #energydrink #icedtea #refresher

Innovation meets social trends: The rise of low/no-alcohol cocktails. 🍸✨ This growing movement highlights how beverage companies are adapting to consumer demands for mindful consumption. With complex flavor profiles and attention to detail, mocktails are reshaping how we celebrate and connect. What does this mean for the future of the beverage industry? Share your thoughts in the comments below! Read more: https://hubs.la/Q02_gBWZ0 #TechAndDrinks #SocialInnovation #Mocktails #BeverageTrends

𝐅𝐥𝐚𝐯𝐨𝐮𝐫 𝐒𝐚𝐭𝐮𝐫𝐚𝐭𝐢𝐨𝐧 | 𝐑𝐞𝐭𝐡𝐢𝐧𝐤𝐢𝐧𝐠 𝐅𝐥𝐚𝐯𝐨𝐮𝐫 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 In today’s food and beverage industry, the range of flavours often falls within a familiar spectrum, with limited variation beyond the standard choices.  As consumer tastes evolve, the challenge remains, how can we break the cycle and introduce truly innovative flavours?  One answer lies in two exciting paths, either blending existing flavours in unique ways or reviving nostalgic tastes with a modern twist, turning nostalgia into newstalgia. By fusing flavours creatively and reimagining classic tastes, we can build memorable, marketable products that stand out on the shelves. #FlavourSaturation #FlavourInnovation #NewTastes #InnovateWithFlavour #FoodAndBeverageInnovation #Newstalgia #FoodConsultant #FoodBuddies

𝐓𝐡𝐞 𝐀𝐝𝐝-𝐁𝐚𝐜𝐤 𝐅𝐥𝐚𝐯𝐨𝐮𝐫𝐬 𝐌𝐚𝐫𝐤𝐞𝐭: 𝐀 𝐓𝐚𝐬𝐭𝐞 𝐨𝐟 𝐆𝐫𝐨𝐰𝐭𝐡 The global add-back flavours market is set for steady growth, projected to reach 𝐔𝐒$ 1,503.4 𝐦𝐢𝐥𝐥𝐢𝐨𝐧 𝐛𝐲 2024 and expand at a 4.4% 𝐂𝐀𝐆𝐑 to hit US$ 2,312.5 𝐦𝐢𝐥𝐥𝐢𝐨𝐧 𝐛𝐲 2034. This increase highlights the rising demand for flavors that enhance food and beverage products, meeting consumer expectations for taste and quality. As consumer preferences evolve and the food industry continues to innovate, add-back flavours will be at the forefront, delivering the taste experiences that people crave. 🔗 𝘊𝘩𝘦𝘤𝘬 𝘰𝘶𝘵 𝘵𝘩𝘦 𝘧𝘶𝘭𝘭 𝘳𝘦𝘱𝘰𝘳𝘵 𝘪𝘯 𝘵𝘩𝘦 𝘤𝘰𝘮𝘮𝘦𝘯𝘵𝘴 𝘣𝘦𝘭𝘰𝘸. #AddBackFlavours #FoodInnovation #TasteTrends #FactMR