Bernhard Friedrichs’ Post

The hardest part about being a Channel Partner Manager? You're accountable for results but can't control the resources to achieve them. Here's the daily reality of the Channel Partner Manager Dilemma: We're tasked with driving results while working with: - Someone else's hiring criteria - Someone else's sales team - Someone else's sales culture - Someone else's management culture - Someone else's compensation plan This is what makes channel partnership management both challenging and fascinating. We have to influence without authority, lead without direct control, and achieve results through collaboration rather than command. The most successful Channel Partner Managers I've met don't fight this reality - they embrace it. They excel at building relationships, understanding different organizational cultures, and finding ways to align interests rather than enforce compliance. 𝗜𝗻 𝘀𝗵𝗼𝗿𝘁: 𝗧𝗵𝗲𝘆 𝗠𝗮𝘀𝘁𝗲𝗿 𝗰𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝘃𝗲 𝗿𝗲𝗹𝗮𝘁𝗶𝗼𝗻𝘀𝗵𝗶𝗽𝘀 𝗶𝗻𝘀𝘁𝗲𝗮𝗱 𝗼𝗳 𝘁𝗿𝘆𝗶𝗻𝗴 𝘁𝗼 𝗺𝗮𝗸𝗲 𝘁𝗵𝗲𝗺 𝘁𝗿𝗮𝗻𝘀𝗮𝗰𝘁𝗶𝗼𝗻𝗮𝗹. What's your experience with this dilemma? How do you handle the challenge of driving results through other organizations? Let's share our strategies for turning this "someone else's" challenge into a partnership advantage. #Partnerships #ChannelSales #PartnershipManagement #Leadership #collaborativerelationships