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Personalisation for profit | 1st Party Data led marketing | Digital ID | Clean Room | Retail Media | Digital Media | CTV | Loyalty | Ecommerce

What exactly has been going on at Epsilon since it was aquired for $4.4 Billion 5 years ago other than relentlessly beefing up the Publicis share price? Elliott Clayton shares what we've been up to. Also a great listen for anyone in tech who has been or is about to be acquired & general insight on what's going to be important in ad-tech over the next couple of years. #media #m&a #digital

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Data Driven Marketing | Retail Media | Digital Identity | CTV | CRM | Loyalty | CDP | CLMP

A recent conversation with Omar Oakes about what we’ve been doing since Epsilon joined Publicis, in possibly one of the most successful acquisitions by a holdco ever - and what we’re going to be doing. Spoiler:- Accelerating the Groupe globally! 😉 #whatsthatcomingoverthehillisitamonster

‎The Media Leader Podcast: What did Publicis get for $4.4bn? Interview with Epsilon UK MD Elliott Clayton on Apple Podcasts

‎The Media Leader Podcast: What did Publicis get for $4.4bn? Interview with Epsilon UK MD Elliott Clayton on Apple Podcasts

podcasts.apple.com

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