Ben Thorpe’s Post

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Managing Director at Glory

During the pandemic lockdowns I did wonder whether now would be the time that banks took the plunge and shuttered all their branches, for good - move everything online. It didn't happen, though many countries saw branch networks reduce and have continued to rationalise networks. Citibank Singapore will soon have closed all of its 15 branches and will manage with three wealth hubs, catering for those Citi Gold clients with more than SGD 250,000 to invest. I am surprised and yet also not surprised that $1 in every $5 spent on credit cards in Singapore is on a Citibank card, so I wonder whether this will also change. Will the lack of physical real estate be effectively replaced by virtual real estate on the mobile screen? My sense is yes, for now, but will a new generation of clients find the bank this way at a time when competition is intense? Presumably the savings from the branches can be spent on digital engagement but how far can that go and will other providers capitalise on their remaining physical presence to engage in better ways?

Citibank to close last regular branch in Singapore in October amid shift to wealth hubs

Citibank to close last regular branch in Singapore in October amid shift to wealth hubs

straitstimes.com

Thomas Baule

CEO LEA | Business Hunter | S-Entrepreneur | Speaker | Developer | Investor | Expert | Philosopher | Immo- Digital- Cash- Krypto Fan

2mo

Dear Ben Thorpe, in the planned world of CBDCs there will only be one account and this will be issued as a wallet by the central banks. There will also be very few investment products that require physical advice. In this respect, only a few stationary banks are needed, and of course no branches. That's the plan. It remains to be seen to what extent the plan can be implemented and people accept it. If the cash is still available for a longer period of time, it will only continue to circulate in stores. We'll see.

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Noreen O'Neill

Executive Account Manager at Glory

2mo

Interesting points !

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