Audio Branding Agency’s Post

What really grabs attention about this ad is its unique approach. It quickly introduces new coffee flavours and helps customers figure out which one they might love. ☕ They've used a layout we often see to show data and trends. 📊 Applying this to coffee flavours is both smart and practical. It lets customers easily see and compare their options, making it easy to pick their next delicious drink! 🍹 This is a great idea for any service or business with many options. Simplifying the choice for customers can really help them decide. 👍 What do you think about this approach? Which flavour would you choose? 🤔 #Starbucks #Marketing #MarketingStrategy #AdAnalysis

A few #MondaySparks to get those creative juices flowing: 1. "The idea behind the Honey Pepper Pimento Cheese Sandwich is to build onto the Original version without covering it up." That's the philosophy behind Chick-fil-A Restaurants iterations on its original chicken sandwich, and it's a good thing to think about. If you've got a winner, one that underpins your brand and your relationship with your customers, do you want to move so far away from it that your brand identity becomes diluted? Celebrate what makes your brand unique, what drove customers to your brand to begin with and don't get so lost in #trends that it's hard for your patrons to really know who your brand is after a while. (https://lnkd.in/eiEWQegg) 2. "You hire nice people and you give them permission to just be nice people. It's just human kindness." That from a discussion with Trader Joe's and Progressive Grocer. The podcast covers how building and fostering a polite, kind and "nice" environment for employees powers #hospitality for customers. Often, we talk about hospitality as though it's a chore involving only the customers, but the reality is hospitality comes naturally when employees reap the benefits of a culture built on internal and external hospitality. It's an important lesson to learn, and one we need to remind ourselves of constantly. (https://lnkd.in/euHJdwqR) 3. This article from The Wall Street Journal on video call backgrounds and what employees versus consumers want to see and how that makes a difference in the interaction is really interesting. I think it also highlights the disconnect between businesses believing a lack of personality, uniqueness conveys a sense of competence versus the consumer demand for personality to build trust and connection. This is particularly poignant for chains that built a reputation for consistency and reliability around an identity of uniformity and now are competing with newcomers far more likely to let their freak flag fly to build deeper customer relationships. #innovation #trends2024 #consumerinsights #menumattersllc #consumerbehavior #foodandbeverageindustry #foodservice #restaurants

I remember my grandmother's Chicken Curry; the aroma of curry powder, creamy mouthfeel of coconut milk and our great time over the dinner table. Craevability is more than eating and drinking, it is about creating elevated experiences and bringing back nostalgic memories. Our newest Craevability research will help you create products and experiences that keep consumers coming back for more. Check out the research below. #FoodandBeverage #FoodIndustry #Flavors

🌐 Leveraging the Power of Contrast in Decision-Making 🌐 Ever wondered why our choices often pivot on what's around us? Enter the Contrast Effect—a psychological phenomenon shaping our decisions. Let's explore its impact in a restaurant scenario. 🍲 Imagine perusing a fancy menu. There it is, the soup section—Rs.850, Rs.750, and Rs.450. The magic lies in the contrast. Your decision to choose the Rs.450 soup is influenced by the surrounding options, creating a perceived value. 🤔 How does this apply to marketing? Well, savvy marketers have been tapping into the Contrast Effect for ages. By strategically presenting products/services in a way that highlights the differences, they shape consumer choices. 🚀 Here's the takeaway: Whether it's restaurant menus or marketing strategies, understanding the Contrast Effect can empower professionals to make impactful decisions and enhance the perceived value of what they offer. #psychologie #marketingstrategie #decisionmaking #professionaldevelopment #communicationskills #personalbranding #linkedinforcreators #linkedingrowth #linkedinconnection

When it comes to restaurant local marketing, authenticity is the secret ingredient! 👩🍳 As Adam Lamb shares: Consumers crave genuine connections and interactions from brands. They want to know the real personalities behind the Instagram feed or polished website. So don't be afraid to showcase who you are, flaws and all. Let your passion, quirks and purpose shine through creatively across your platforms. Listen to the full episode here: https://hubs.ly/Q02TxLhm0 What's one way you could inject more authenticity into your restaurant's marketing right now? Share your ideas below! 👇 #authenticity #restaurantmarketing #supportlocal #communitybuilding #adamlamb

Food for Thought — Let’s Cultivate Your Culinary Brand! Remember, strong brands are built on consistency. Regularly assess your concept, refine your brand identity, and embrace continuous improvement. Together, let’s leverage the power of food psychology to transform your restaurant into a brand that becomes an irresistible craving for your target audience. #BernardKoh #foodpsychology #restaurantbranding #neuromarketing #psychologyofeating #restaurantconsultant #foodbusiness #restaurantgrowth #customersatisfaction #restaurantsuccess #sensorybranding #emotionalconnection #menuengineering #restaurantdesign #restaurantatmosphere #foodpresentation #restaurantloyalty #brandingstrategy #restaurantoperation #restaurantowners #restaurateur #entrepreneurlife #hospitalityindustry #culinaryexpertise #foodtrends #restaurantindustry #eatertainment #foodpsychology #restaurantconcept #restaurantopening #restaurantoperations #restaurantmarketing #brainhacking

🍝 Who knew that cooking up a delicious Spaghetti Bolognese could teach you potent business lessons? That's right, every ingredient holds its unique value, just like each component of your business!👀 Every integral piece of your venture, from target audience research, brand visibility, conversion optimization to customer service, has a crucial role, just like each tasty ingredient that contributes to the classic Bolognese. ♟️ 🔎 Remember, your business is not just about profit margins or debits and credits. It's a recipe that requires thoughtfulness, precision, and passion. Like good cooking, good business involves a pinch of creativity, a dash of strategy, a cup of dedication, and a handful of patience. 🪄 #salesoninstagram #dmsales #instagramsales #discoverycalls #discoverycallssales #digitalmarketingcoach #instagramsalesexpert #salescoaches #businesscoach #salesstrategy #businesscoachesforwomen #agencyowner #scalingabusiness #onlinebusinesscoaching #onlinemarketingcoach

🍝 Who knew that cooking up a delicious Spaghetti Bolognese could teach you potent business lessons? That's right, every ingredient holds its unique value, just like each component of your business!👀 Every integral piece of your venture, from target audience research, brand visibility, conversion optimization to customer service, has a crucial role, just like each tasty ingredient that contributes to the classic Bolognese. ♟️ 🔎 Remember, your business is not just about profit margins or debits and credits. It's a recipe that requires thoughtfulness, precision, and passion. Like good cooking, good business involves a pinch of creativity, a dash of strategy, a cup of dedication, and a handful of patience. 🪄 #salesoninstagram #dmsales #instagramsales #discoverycalls #discoverycallssales #digitalmarketingcoach #instagramsalesexpert #salescoaches #businesscoach #salesstrategy #businesscoachesforwomen #agencyowner #scalingabusiness #onlinebusinesscoaching #onlinemarketingcoach

🎉 Elevate Your Brand with Custom Munchies Boxes! In today's competitive food landscape, creating memorable experiences is key. 🍴 Our customizable, branded munchies boxes are the perfect solution for delivering delicious snacks while showcasing your brand's unique identity. Imagine your clients' delight when they receive a box tailored just for them, filled with tasty treats and your brand’s signature touch. It's more than just food; it's a chance to leave a lasting impression and build stronger connections with your audience. Why settle for the ordinary when you can offer an extraordinary experience? Let's rethink how we engage our customers, one snack at a time. #CustomerExperience #Branding

My hospitality career started with Food and Beverage, and one thing I learned was that taste is subjective. These days, selling food has gone beyond onsite, and food of sale online is another matter we need to embrace an art beyond flavors. Let's dive into the sensory symphony: 1. Engage All Senses: It's not just about taste. Sight, smell, sound, and touch matter, too. It's a feast for all senses! 2. The Storytelling Spell: No budget? No problem! Storytelling is your wand. Cast it wisely to captivate your audience. 3. Perception Power: Senses shape thoughts and emotions. Make your food an unforgettable experience. 4. Longing for Longevity: Storytelling isn't just for fairy tales; it's also for boosting sales and building connections. #SensoryExperience #StorytellingMagic #FoodMarketing