Atomic Arcade reposted this
"Our aspiration isn't just to mine the past. It's also to invent the future." Hasbro CEO Chris Cocks chats to Axios about Hasbro's portfolio of iconic brands - and how we plan to bring new IP to market. Click below for more. (subscription required) https://lnkd.in/eNaRmX49
I admit there are times for movies, tv shows and other media, only at the right time. That's why I want a crossover platform fighter video game in the future. And a few prose novels based on Hasbro IP.
Sean Gowden
1mo
If Transformers One is any indication of how you “mine” your IP and create the future; you’re on the right track.
Very nice quote! As we value our past the future is everything to us. #LovePartnership Perizer