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Instagram is rolling out a new feature that allows users to reset their algorithm, giving them more control over the content they see. This feature, designed to enhance user experience, particularly for teenagers, aims to provide a fresh start and reduce digital clutter. Additionally, Instagram has partnered with experts to offer tips on organizing Instagram accounts and has introduced a new Transparency Center page to provide insights into content moderation. https://lnkd.in/g3-GviT9 #Instagram #Algorithm #Digital #TransparencyCenterPage

From YouTube to TikTok, Gen Alpha is rewriting the digital playbook. See how brands are connecting with the tech-native generation in this article from Marketing Brew.

𝐆𝐞𝐧 𝐙 𝐏𝐫𝐞𝐟𝐞𝐫𝐬 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐟𝐨𝐫 𝐐𝐮𝐢𝐜𝐤 𝐀𝐧𝐬𝐰𝐞𝐫𝐬 𝐎𝐯𝐞𝐫 𝐆𝐨𝐨𝐠𝐥𝐞 🔍 Gen Z is changing the game! Nearly half of young adults aged 18-24 start their searches on Google, but a growing number prefer TikTok and YouTube for quick, relatable info. 💡 While Google still leads overall, the trend towards social media for more authentic, bite-sized content is on the rise, especially as these platforms evolve from social spaces to information superhighways. 🚀 Google is responding with AI-powered tools and more reliable search features, but the shift is clear: Younger users find social media more engaging for personal stories and inspiration. Here is the full article: https://lnkd.in/eWKnWHkR #aitrend #googlesearch #socialmedia #genz

Here's the RAW TRUTH OF INSTAGRAM, folks. It isn't rocket science, it's just good old persistent STRATEGY! -> Sign Up, Post, Engage, Use Hashtags. Simple, RIGHT? But let's not IGNORE the insights from seasoned marketers. Remember to BE CONSISTENT. Don't compromise on QUALITY. Talk with your followers, not AT them. And for PETE'S SAKE, use those native analytics. See what's working, and make more of THAT! And hey, adapt or PERISH. Keep up with the trends - Stories, Reels, IGTV. Data is YOUR SECRET WEAPON. Track engagement, demographical insights, and post performance. And then refine. And REFINE AGAIN. In the journey to MASTER INSTAGRAM, it's not about getting it right the first time. It's about ongoing EVOLUTION. Now strap on in, & let's own it!

🩵3 MASSIVE Social Media Updates you need to know 🤳🏽✨ 📱🚫Instagram CTAs and how you’re harming your reach Instagram has confirmed that certain CTAs can actually HARM your reach. If your content explicitly asks for engagement (like shares, comments, tags, etc.), it won't be recommended. But don't panic! Genuine engagement in comments and DMs is still good to go. Open-ended questions and calls-to-action are encouraged. No need to game the system—just be real and connect authentically. 🔮The future of Facebook is 🥁… Young Adults? Facebook is aiming to capture the next generation. They’re leaning into AI, enhancing video features, and offering more opportunities for creators. The goal? Build a platform that resonates with young adults while still being for everyone. 📱TikTok's TESTING 60-Minute Videos ⏳😴 And you thought 10 minute videos were long?? Yep, TikTok is testing 60-minute uploads! The app that made many struggle to get through a 60 second video is now giving a 60 minute upload option. 🔥My hot take 🔥 I’m here for it. I think they’re diving into YouTube territory, giving creators more space to build meaningful relationships with their audience. Remember your favorite creator on YT and watching meal sized content versus a snack? How much more connected and invested you felt towards them? Which of these updates sparked a feeling in you? Let’s chat! 💬 #socialmedia #contentcreator #socialmediamarketing #SEO

Unlocking 𝗚𝗲𝗻 𝗭 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁: 𝗧𝗶𝗸𝗧𝗼𝗸 as Your Secret Weapon 🚀 Hey fellow marketers! 🌟 Struggling to crack the Gen Z code? Let’s talk about the game-changer: TikTok. 📱💡 Why TikTok? 🌐 𝗚𝗼𝗼𝗴𝗹𝗲 𝘃𝘀. 𝗧𝗶𝗸𝗧𝗼𝗸: A few years ago, Google ruled the search engine world. But now, there’s a new sheriff in town, and it’s all about TikTok. 🎯 𝗚𝗲𝗻 𝗭’𝘀 𝗣𝗹𝗮𝘆𝗴𝗿𝗼𝘂𝗻𝗱: As a Gen Z-er myself, I confess—I search for everything on TikTok. From fashion inspo to hidden gems, it’s our go-to. 𝗧𝗶𝗸𝗧𝗼𝗸 𝗧𝗿𝗲𝗻𝗱𝘀: 𝗧𝗵𝗲 𝗚𝗲𝗺𝘀 - 🎥 𝗚𝗥𝗪𝗠 (𝗚𝗲𝘁 𝗥𝗲𝗮𝗱𝘆 𝘄𝗶𝘁𝗵 𝗠𝗲): We love watching others glam up. It’s like peeking into a friend’s beauty routine. - 👗 𝗢𝗢𝗧𝗗 (𝗢𝘂𝘁𝗳𝗶𝘁 𝗼𝗳 𝘁𝗵𝗲 𝗗𝗮𝘆): Fashionistas flaunt their style, and we take notes. - 💃 𝗗𝗮𝗻𝗰𝗲 𝗖𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲𝘀: We learn moves faster than you can say “Renegade.” - 💎 𝗛𝗶𝗱𝗱𝗲𝗻 𝗚𝗲𝗺𝘀: TikTok uncovers cool spots, life hacks, and trends. 𝗕𝗿𝗮𝗻𝗱𝘀, 𝗟𝗶𝘀𝘁𝗲𝗻 𝗨𝗽𝗅 🔍 Know What’s Trending: Research your industry. What are Gen Z-ers searching for? 🚀 Get on TikTok: Create an account. Dive in. Understand the vibe. 🎨 Content That Clicks: Be authentic. Post what resonates with us. Think beyond ads—tell stories! 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗲 𝗼𝗿 𝗣𝗲𝗿𝗶𝘀𝗵 🤝 Creators Rule: Find TikTok creators with a Gen Z following. Collaborate. Co-create. Win hearts. #TikTokMarketing #GenZEngagement #DigitalStrategy #TrendingNow Remember, Gen Z isn’t just a demographic; it’s a mindset. 🌟 Let’s TikTok our way to success! 🎉🔥 Disclaimer: No dance moves were harmed during the making of this post. 😄💃

How to Market on TikTok: Discover the Power of Smart TikTok Strategy with this Guide

𝗖𝗮𝗻 𝗧𝗶𝗸𝗧𝗼𝗸 𝘄𝗼𝗿𝗸 𝗳𝗼𝗿 𝘆𝗼𝘂? 🕺💃 Tiktok, the video sharing platform where users create, watch, and share short videos shot on mobile devices or webcams, has grown in popularity over the last 8 years. It’s generally depicted as the teenagers platform, but a Statista study shows an almost even split of 90% of users over age groups from 10-49, so your potential clients could be using it. In their blog ‘How To Grow Your TikTok Following’, Hubspot give us some great tips on how to make the most of TikTok and the content that we post there. Check out the full blog here: https://www.rfr.bz/lllc3ab What’s your experience of TikTok? Do you like using it? Have you tried it? Trying out different ways to reach your target audience can help you find your sustainable marketing approach, making marketing enjoyable and profitable at the same time! For your quick marketing wins, take this quick quiz: https://www.rfr.bz/lllc3ac #DigitalMarketer #SocialMediaStrategy #BusinessAdvice

𝗖𝗮𝗻 𝗧𝗶𝗸𝗧𝗼𝗸 𝘄𝗼𝗿𝗸 𝗳𝗼𝗿 𝘆𝗼𝘂? 🕺💃 Tiktok, the video sharing platform where users create, watch, and share short videos shot on mobile devices or webcams, has grown in popularity over the last 8 years. It’s generally depicted as the teenagers platform, but a Statista study shows an almost even split of 90% of users over age groups from 10-49, so your potential clients could be using it. In their blog ‘How To Grow Your TikTok Following’, Hubspot give us some great tips on how to make the most of TikTok and the content that we post there. Check out the full blog here: https://www.rfr.bz/lllc3ab What’s your experience of TikTok? Do you like using it? Have you tried it? Trying out different ways to reach your target audience can help you find your sustainable marketing approach, making marketing enjoyable and profitable at the same time! For your quick marketing wins, take this quick quiz: https://www.rfr.bz/lllc3ac #DigitalMarketer #SocialMediaStrategy #BusinessAdvice