Gain complete control over your legal practice's marketing approach by becoming an expert in Google Local Service Advertising! Our in-depth guide delves deeply into tried-and-true strategies to increase your return on investment, draw in quality leads, and control local search results. This blog offers the information and tactics you need to get the most out of your investment, regardless of whether you're new to LSAs or want to improve your current strategy. Don't pass up this wonderful resource; it might be the beginning of your journey toward more sales and customer acquisition. Read here: https://buff.ly/4djATlp #LegalMarketing #GoogleAds #LawFirmGrowth #ROI #DigitalMarketing
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Too many attorneys underestimate the power of their Google Business Profile to attract inquiries. It's a free resource that, if optimized correctly, will drive website clicks and calls every month! Scott Shares how to optimize your profile. #google #digitalmarketing #legalmarketing
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You have 100% attribution in legal marketing, but now what? For peak accuracy, let's take things a step further. Google restatements (or redactions). This allows you to fine-tune your data for maximum effectiveness. Let's say a client signs a retainer but never follows through with payment. You wouldn't want to optimize towards that keyword or client again, right? Restatements allow you to "zero out" that conversion value, making sure your platforms don't treat it as a completed sale. The flip side is also true. Imagine a client who initially pays a smaller amount but later becomes a high-value case. Restatements also let you adjust the initial conversion value to reflect the true revenue generated. This allows your platforms to bid more aggressively on similar keywords in the future. Essentially, restatements and redactions keep your attribution data clean and precise. Do you have experience using restatements or redactions in legal marketing attribution? #OnlineAdvertising #LegalMarketing #Restatements #Redactions Video Edits by GrowthMatch
Redaction and Restatement
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Attorneys, are you looking to save some $$$? Check out these 4 ways to lower your cost per lead within your Google Ads account. #GoogleAds #LowerCPL #CostPerLead #LegalMarketing #CardinalConcepts
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Does your company have a Google Business Profile? This could be the missing piece to your marketing. Creating a hub to guide clients to connect with you is so important! Read our Blog to learn more! https://lnkd.in/giAfrEsV #yeg #googlebusiness #highlevelyeg #google #googlebusinessprofile #highlevelmarketing #sarahvandusen #edmonton
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This is a very important read: Google quietly testing "Message Multiple" through LSAs and offering zero transparency to advertisers. This means, while you may think you are paying for a phone call from a prospect, you really are just one of four competitors getting a message.... and you have NO IDEA how much each of those different leads costs you. If you are an LSA advertiser, this is a must read (and also... track your economics for LSAs very very carefully.
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Marketing Reminder: Do you want to know what people are saying about your business or practice? Or what they are saying about your competitors, or industry in general? Set up Google Alerts to get notified when something is posted online. Visit www.google.com/alerts and add whatever search terms you want! . . . #marketingtips #smallbusinessmarketing #practicemarketing
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Google denies allegations that it uses underhand tactics to secure its position as the world's leading search engine... Looking to grow your business? Schedule a free website analysis today: calendly.com/corpseosales #SEOtips #DigitalMarketing #SEOStrategies #SEOExpert #seocompany #OnPageSEO #OffPageSEO #SearchEngineOptimization #SEOContent #GoogleRanking #SEOAgency #SEOConsultant #WebsiteOptimization #LinkBuilding #seoservices
Google will face a new U.S. antitrust jury trial in September
searchengineland.com
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Google Maps Marketing Mastery 🗺 Navigate to success with our Google Maps Marketing. Put your business on the map, literally! 📍 A phone displaying a business popping up on Google Maps. Drive more customers to your doorstep with our marketing expertise. Let your business shine on Google Maps! 🌐: www.socialcali.com #GoogleMapsMarketing #MapYourSuccess #LocalBusiness
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Google Maps Marketing Mastery 🗺 Navigate to success with our Google Maps Marketing. Put your business on the map, literally! 📍 A phone displaying a business popping up on Google Maps. Drive more customers to your doorstep with our marketing expertise. Let your business shine on Google Maps! 🌐: www.socialcali.com #GoogleMapsMarketing #MapYourSuccess #LocalBusiness
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Google is now shortening the map pack to just 2 businesses in some locations. You need to be the #1 or #2 spot as the third spot may not appear anymore unless you click to see more businesses. I've even heard that they've taken away the "More businesses" button in some locations so you can't even see the rest of the businesses on the map pack. Now is the time you need to be getting your profile optimised and in the top spot. It's a typical Google move. What do you have to do now if you want more leads from Google....spend money on ads of course!!
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