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Influencing Global Biopharma Health Policies | Advocate for Patient Centricity | Strategist in Stakeholder Engagement and Communications | Founder

B is for Branding and Messaging: Shaping Advocacy Narratives 🧠 Your brand isn’t just a logo — it’s the story you tell and the message you communicate. In global health policy, how you shape your narrative can make all the difference in getting your message heard. 📝 Tip: Focus on creating a clear and consistent message. Think about what makes your advocacy unique. When you speak about health policy, are you positioning yourself as an expert, a champion for a cause, or a storyteller? Align your messaging with your advocacy goals. 💡 Action: Your tagline is a concise and impactful statement that captures the essence of your advocacy. Think of the "5-a-Day" campaign encouraging fruit and vegetable consumption. This simple, memorable messaging combined with an achievable goal led to lasting behaviour change. Use a similar approach to create a tagline that resonates and drives action for your advocacy. Contact me and I can help you to navigate the complexities of healthcare policy. Anna Dé, Anna Dé - Healthcare Policy Consultancy #HealthPolicy #GlobalHealth #HealthcareAdvocacy #CommunicationsStrategist #Branding 

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Prof Shibley Rahman (QS FHEA MA PhD MRCP LLM MBA)

author, physician, former unpaid family carer, passionate about dementia research, care and teaching

1mo

Great advice

Your brand is your reputation, and it'll precede you!

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