Andreas Beckwith’s Post

Consumers want flexible streaming options including the ability to subscribe only to content they want to watch. That's why we're launching standalone subscription services on Fubo - no base channel plan necessary. Now, consumers can enjoy an array of flexible content packages, from skinny to fat, at different price points, all within the Fubo ecosystem. This is what streaming should be. https://lnkd.in/deR_sTAc

Making the right choices for your OTT streaming service is crucial for success. After reading a thought-provoking article about selecting the best platforms, I couldn't help but reflect on my own experiences in the streaming world. When I first ventured into streaming, I thought picking a popular platform was enough. It turns out, understanding audience preferences and the unique features of each service is just as critical. This article emphasizes not just the importance of the platform but also the content strategy that aligns with your brand vision. The key takeaway? Your platform choice should mirror your content and audience, not just what seems trending at the moment. This approach could make or break your viewer engagement! What strategies have you implemented when choosing platforms for your content? Let’s discuss! 🌟 #OTT #Streaming #ContentStrategy #DigitalMedia #ViewerEngagement https://lnkd.in/dyQWU3yB

What happens when more and more live sports move to streaming? Your ad server better scale to accommodate that ad load concurrently. Innovid does that and more with CTV Composer

With the streaming industry moving towards more consolidation, it's essential for media companies to get creative to keep their offerings unique and engaging. How? One way to do this is to expand further into live streaming. A partnership between Paramount and Comcast has the potential to revolutionize audience engagement by introducing more immersive elements like interactive live events, real-time polling, virtual watch parties and more. This move towards interactivity would signal a shift to a more dynamic and participatory viewing experience, setting a new standard for how content is consumed. Check out Brad Adgate's Forbes article on the potential Paramount+ and Peacock merger, featuring commentary from Agora's Brad Altfest: https://bit.ly/3IhLK1l

Important and cool announcement, worth the 3 min read! Dive into some of the ways Magnite helps Roku establish a more direct path to advertisers and empowers them with audience and identity solutions fit for streaming. Leadership in the supply space is a lot more than just being pipes!

The streaming landscape is constantly changing; one trend that is still continuing to grow is that more SVOD providers are pivoting to offering free tiers. “One problem that is apparent today, is that, typically in AVOD services, there is a lot of repetition of the same adverts when users are watching content. Prioritizing variety, accuracy and relevance will advance advertising strategies further, will keep subscribers engaged and enhance the ROI for both advertisers and providers alike.” Tom Dvorak Being able to add adverts is one thing, but it’s vital to keep the customer experience central to the viewing experience. Hear from our co-founder, Tom Dvorak and other industry leaders on what providers need to think about evolving their service in the latest IBC - International Broadcasting Convention Content Everywhere article. https://lnkd.in/gw9j5SZv #streaming #OTT #AVOD #advertising

In today's rapidly evolving subscription and media landscape, consumers have a plethora of streaming options, each offering unique content and pricing structures. This article provides a comprehensive analysis of the current streaming ecosystem, highlighting the strategic partnerships and bundle offerings that are reshaping how we access entertainment. The article delves into the emergence of innovative collaborations among major media companies, such as the proposed Venu Sports streaming service—a joint venture between Disney, Fox, and Warner Bros. Discovery—aimed at consolidating sports content for cord-cutters. Additionally, it examines the integration of services like Disney+, Hulu, and Max into cohesive bundles, offering consumers more streamlined and cost-effective access to diverse content libraries. For professionals navigating the complexities of digital media, this underscore the importance of staying informed about these industry shifts. Understanding the dynamics of streaming bundles is crucial for making informed decisions, whether you're a content creator, distributor, or consumer seeking the best value in entertainment. Heading into 2025, executives within the subscription space must consider innovative ways to scale their service to both acquire new and retain existing customers. Read more here: https://lnkd.in/eTC54A_Q If you would like to join our upcoming roundtables (December 3rd & 4th) titled - ‘Scaling subscriptions in 2025’ - that look to explore this very topic, please get into contact. #CustomerRetention #LoyaltyPrograms #BusinessGrowth #CustomerExperience #ForbesArticle #Innovation #Bundling #subcsriptions2025

From Variety: ProSiebenSat.1 Media SE.1 Group, which owns one of #Germany ’s leading broadcasters and one of its top #streaming platforms, has had an encouraging start to 2024 after a rough 2023 financial year that saw revenues dip by 7%. Financial results for the first quarter of 2024, reported on Tuesday, reveal that group revenues increased by 6% to €867 million ($935 million) in the first quarter of 2024 Streamer Joyn GmbH displayed stellar numbers with 6.5 million monthly video users (up 42% compared to the previous year’s quarter) and a viewing time of 9.2 billion minutes (up 21% compared to the previous year’s quarter). Joyn’s #AVOD revenues increased by 50%, while digital and smart #advertising revenues in the German-speaking region grew by 9% overall. While revealing the annual results for 2023, ProSiebenSat.1 had pledged to ramp up investment in local shows. The group points to this as the reason for Joyn’s first quarter success. With the upcoming launch of Joyn in Switzerland in June, the streamer will be available throughout the German- speaking region of #Europe.

After a period of rapid expansion, the video subscription market is starting to plateau in the UK, according to the latest forecast from PwC. The report, ‘Global Entertainment & Media (E&M) Outlook 2024-2028’, notes that the UK is the largest OTT market in Western Europe, but subscription uptake is expected to slow over the next four years. Against this backdrop, streaming companies will continue to diversify their revenue streams, with advertising poised to take on an increasing role in OTT business models. https://lnkd.in/gx6GfNz9

Warner Bros. Discovery (WBD) has reported $86m in DTC streaming profit in its Q1 2024 financial results, though saw a 7% drop in topline revenue compared to the same time last year. The media giant added two million subscribers to its streaming services, including Max and Discovery+, to reach a total of 99.6 million by the end of the quarter. The $86m profit was an improvement of $36m on the prior-year quarter, while DTC revenues were also up to $2.46bn from $2.45bn at the same point last year. WBD’s total Q1 revenues were $9.96bn, down 7% from $10.7bn in 2023, with a net loss of $966m, which was a 10% improvement on the $1.07bn reported 12 months ago. https://lnkd.in/ebe8yYti