I recently stumbled across Louise Linehan's excellent blog post '9 Successful PR Campaign Examples, According to the Data'. Not only has it served as a brilliant source of inspiration (bravo to the teams behind the campaigns) but it was a great reminder of some ways I can better utilise Ahrefs. Because we all know there is so much more to success than just 🔗 links! 🔗 💡 Some key takeaways 💡 📊 Track holistically: I'm a big believer in building bespoke KPIs that align with a client's wider business goals therefore we should be measuring everything! Links, mentions, searches, and social and more are all crucial to understanding the full impact of a Digital PR campaign. ⏳ Time it right: We all know that timing is crucial however there are some fab examples of the perfect execution of a teaser in this blog. Launch your campaigns when conversations peak to gain maximum results.
Ah thank you so much for sharing Amelia Evans 😁 I'm glad you got some good ideas out of it 💙
Senior Digital PR Manager at CandidSky
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