Jaehyuk (Jae) Ju’s Post

One of our pre-launch video hit 120K views within 24hrs. This REEL has serious momentum with over 250+ comments and no sign of slowing down. You want a real-life digital marketing story? 🚀 🚼 My wife and I created a Digital Product on the topic of Pre-natal and Birth. Our target demographic is Korean moms living abroad. We know they lack resources because Sarah is an expert in the industry. 📽️ We dedicated 6-7 months in creating this product and I'm proud to say that it's a damn good product. I wish I had something similar when I had my 2 kids. The product is complete, but we're not launching yet. 🎯 Our goal is 1000 pregnant women on our email list before we launch. From that list, sell to 5 - 10% on launch day by offering a huge "launch day discount." ✏️ Our main strategy is publishing educational videos and giving away valuable pdf's on birth and pregnancy in exchange for those email addresses. We're also giving away baby products on Instagram in the form of a Giveaway contest. 🇺🇸 For brand awareness, we're running Meta ads targeting Koreans living in New York, California, Washington DC, Texas and the other top 10 US cities with the highest Korean population. Those ads are converting to Instagram profile views at 19 cents per click. We're A/B testing 2 creatives and both are performing well. We're close to 350 email contacts now... and this one video... this simple 5 second video... invited Big Mo to our launch party. In algorithm, momentum is everything Follow along for more updates! #launch #digitalproduct #videographer

"Prega News Leveraged Influencer Marketing for a Successful Campaign" Recently, Prega News the trusted pregnancy test brand, launched an impactful campaign titled : #KyaMaaBanegi ? which resonated with millions of expectant mothers in India. By collaborating with micro-influencers and relatable content creators, they effectively created a community-driven conversation around the emotions of pregnancy. The campaign encouraged real stories from users, allowing mothers to share their experiences, challenges, and joy, amplifying the message that every pregnancy journey is unique. The result? A significant increase in brand engagement and a stronger emotional connection with their audience. This campaign is a fantastic example of how leveraging user-generated content can enhance brand trust and foster a sense of community. Key Takeaway: Authenticity is key in influencer marketing. By sharing genuine stories, brands can build deeper connections with their audience. What do you think about the power of user-generated content in influencer campaigns? Let’s discuss! #preganews #influencermarketing #brands #marketing #socialmedia

🌟 Attention Brands: Exciting News for New Parent Targeting! 🚀 Connect with our exclusive All Babies Panel at #MHN! Gain valuable insights from recent parents in the baby care, parenting, and retail industries. Don't miss out on this opportunity to shape your strategies. Contact us today! 🍼💡 #ParentInsights #MarketResearch #QualitativeResearch #QuantitativeResearch

When marketing to parents, it's essential to understand the age ranges and generational shifts shaping modern parenting. From millennial parents to Gen Xers, each demographic has unique values, preferences, and concerns. Join us as we delve into parenting trends and generational shifts and share insights on how brands can adapt their marketing strategies to connect with different generations of parents effectively. Contact us today at [email protected] or give us a call on 011 039 8950 to learn how BabyYumYum can help you navigate parenting trends and reach diverse audiences! #ParentingTrends #GenerationalShifts #BrandAdaptation

Ever wondered how social media is shaping modern parenting trends? 📱👨👩👧👦 Influencer parenting is on the rise, redefining expectations and ideals for family life. Here’s how it’s impacting our views and decisions as parents: - Setting New Parenting Standards: Influencers share curated glimpses of family life, sometimes setting high (and often unrealistic) standards. While it can be inspiring, remember to balance online ideals with your unique parenting journey. 🌟💖 - Creating a Sense of Community: Many parents find comfort in these communities, connecting over shared challenges and joys. But it’s essential to stay grounded and understand that everyone’s journey is different. 🌍🤗 👉 Curious about how influencer culture can impact your parenting choices? Discover insights in our upcoming Masterclass: https://hi.switchy.io/JkE2 on raising balanced and resilient kids! - Influencing Purchases and Routines: Product recommendations from parenting influencers shape many buying decisions for families today. A good rule? Focus on what works best for your family's needs rather than following trends. 🛒💡 - Reinforcing Authenticity: Encourage authenticity in your own social sharing, modeling honesty and resilience for your kids. This way, they’ll understand that real life isn’t just highlights. 🌈🙌 #InfluencerParenting #ModernFamilyLife #ParentingInTheDigitalAge #HappyParentsHub #ABKidsLifeCoach #HPH #AmitBatra #ParentingTips #FamilyInfluencers #SocialMediaParenting

CELEBRATING THE GUIDING LIGHT OF OUR LIVES. HAPPY MOTHERS DAY . . . . #specialday #reelsinsta #mothersday #motherslove #MothersDayPoster  #digitalmarketingtips2024 #DigitalMarketingService #marketingdigital #marketingstrategy #miscarchive #insatagram #socialmediamarketing#googleads #socialmediastartegy #insta #instamarketing #instadaily #thiruvananthapuram #trivandrumcity #marketing

Let’s talk about parasocial relationships and why your brand needs them! Ever feel like you and Taylor Swift could be besties? Got emotional over Rihanna’s pregnancy announcement? Or felt an urgent need to know every twist in The Kardashians drama?👀 If you relate, you’re in a parasocial relationship— a one-sided connection we build with celebrities, influencers, or characters we’ve never actually met. And while it might sound like just media magic, these kinds of connections can be powerful for your brand. How can your brand create this effect?❓ 1. 📌Show your brand’s personality: Be relatable, share behind-the-scenes, and keep it real. When your brand feels “human,” people connect with it. 2. 📌Create storylines: People love a good story! Whether it’s your founder’s journey, product transformations, or customer stories, keep followers invested in your brand’s journey. 3. 📌Engage authentically: Respond to comments, ask questions, and make your audience feel heard—this builds a sense of friendship. Parasocial relationships mean your followers don’t just “see” your brand; they “feel” connected. Want to turn followers into raving fans and build a loyal community? Let’s chat about how to make it happen. #BrandBuilding

There’s a 100% chance you’re not bullish enough on social media attention. Like I don’t think you actually realize how EARLY we still are to the game of social media, creating content, and growing an audience. Especially if you’re a service based or brick and mortar business Think about this: We currently live in a time where over HALF of the population grew up without social media. Yeah, maybe they’ve adopted it… kind of. But it’ll NEVER be a part of their lives in the same way it is for a Gen Z zoomer who was doomscrolling TikTok before they finished breastfeeding. For the generation that grew up with social media, it’s EVERYTHING. Now imagine what the world will be like when those people are the majority. Yeah. It’s gonna get CRAZY. And the people who will win big are the people who see the writing on the wall right now and take bold action to secure their slice of the pie. I don’t think it’s ever gonna be “too late”. That’s like someone in 1999 saying it’s gonna be “too late” to get rich from tech companies after 2000. Absolutely false. That being said, life is a game of allocating scarce resources in the most effective way possible. And if you’re like most people in business, you have a ton of things you wanna accomplish in life. Positioning yourself NOW to capture the incoming tsunami of social media attention means getting in while it’s cheap (less time/energy/attention required to succeed). The faster you position yourself… And the less resources it takes to do so… The more you’ll be able to achieve long-term. That’s how I think about it. Minimum cost, maximum RESULTS. & if you’re reading this and feeling like you WANT to make more money and build your brand on social media but you have nothing to say / don’t know how to create content / don’t have the time or strategy There’s a way you can build an engaged audience & make the money you want with the ideas you have in your head right now. If that’s you and your business. We need to talk 🚀

SocioNinja's Maternity Wear Brand Meta Ads Success Story Initial Scenario - Maternity wear brand spending ₹4 lakhs per month on Meta Ads - Struggling with low ROAS and inefficient ad spend - Improved tracking accuracy by 35% - Enhanced data collection across the customer journey 2. Utilized Advantage+ Shopping Campaigns - Leveraged Meta's AI for optimal ad delivery - Increased new customer acquisition by 62% 3. Deployed dynamic creative testing - Tested 50+ creative variations monthly - Identified top-performing elements for different stages of pregnancy 5. Focused on blended metrics - Shifted focus from per-platform ROAS to overall performance - Introduced Marketing Efficiency Ratio (MER) and Acquisition Marketing Efficiency Ratio as main metric to analyze 1. Focus on blended metrics (MER and aMER) instead of per-platform ROAS 2. Implement proper cross-platform tracking for accurate attribution 3. Leverage Meta's AI-driven campaign types for improved performance 4. Conduct aggressive creative testing to identify winning ad elements 5. Develop a full-funnel strategy that addresses different stages of the pregnancy journey Results ? 🔥Resulting in decreased customer acquisition cost, 🔥Higher order values, 🔥and improved customer lifetime value. The brand went from struggling with low ROAS and inefficient ad spend to generating 61 lakhs (₹6.1 million) in revenue over a period of 160 days By implementing these strategies, SocioNinja helped the maternity wear brand significantly improve their Meta ad performance, Let's turn your ad spend into profit - just like we did for this maternity wear brand. Don't wait, contact us today socioninja.com/contact #MetaAds #DigitalMarketing #SocialMediaAdvertising #FacebookAds #InstagramAds #ROI

At Bashayer, every interaction with new mothers is carefully planned and executed to connect your brand, building an emotional connection in the moments that matter.  Our sampling campaigns build lasting brand loyalty and offer support to new parents starting their parenting journey. This precise approach ensures meaningful connections that drive lasting results. Visit our website to learn more via the link in the comments. #PreciseMarketing #SmartConnections #BashayerResults