Alexey Mastryukov’s Post

🌟 New Innovation Series Update! 🌟    We’re excited to share Part Two of our Digital Behaviour Q&A with our partner, Salem Lassoued, Founder of Data Organica, where we dive deeper into the transformative power of digital behaviour analysis in healthcare.    We discuss how digital behaviour analysis can reveal surprising insights about the decision-making processes of healthcare professionals and patients. This approach uncovers the gap between what people say they prefer and their actual behaviours, providing a richer, more accurate understanding of their needs.    Discover how blending traditional market research with real-time digital data allows us to better understand patient pathways, the influence of online communities, and the impact of emotional triggers. These insights enable companies to enhance patient engagement, optimise market strategies, and develop products that truly meet the needs of their users.    By leveraging advanced analytics and real-time data, digital behaviour analysis offers a comprehensive view of healthcare dynamics, helping companies stay ahead of market trends and drive innovation.    👉 Read more about these fascinating insights and their applications here: https://lnkd.in/g_wCsTEp     ✨ Missed Part One? Check it out here: https://lnkd.in/gCdvw7ki ✨ #HealthcareInnovation #MarketResearch #DigitalBehaviourAnalysis #ProductLifeGroup #CommercialEyes #DataOrganica #PatientEngagement #HCPInsights #HealthcareStrategy

In the latest publication with HIT Consultant Media, our CCO, Kamya Elawadhi writes on how patient-led data has transformed healthcare marketing. Patient-led data provides a deeper understanding of individual needs and treatment responses, enabling HCPs to tailor interventions for more effective outcomes. Combined with digital health technologies, it facilitates continuous tracking and early disease detection. Tech platforms using AI-driven messaging campaigns become crucial partners for #pharma marketers and POC platforms, navigating the complex medical landscape with structured insights and analytics. #PatientData #DigitalHealth #PharmaMarketing #HCPEngagement

In a digital age where health journeys are increasingly virtual, data emerges as the linchpin for marketing success. This Adage article explores how leveraging comprehensive data strategies can enhance patient engagement and drive better outcomes in virtual care environments. Discover the pivotal role of data in shaping the future of healthcare marketing. Read more here: https://lnkd.in/emXc6AnN Discover how we're transforming virtual care: https://lnkd.in/epNuqxyw 

📊 Leveraging Data to Redefine Patient Care 🩺 Data in healthcare isn’t just for marketing; it’s a powerful tool for delivering exceptional patient experiences and improving outcomes. 🔑 How healthcare marketers can use data ethically: 1️⃣ Personalization: Tailor messages and care plans to each patient’s unique needs. 2️⃣ Trend Analysis: Identify patterns to predict and address health concerns early. 3️⃣ Outcome Improvement: Use insights to optimize treatments and services. 🚀 Combining marketing strategies with patient-centered care builds trust, satisfaction, and healthier communities. How do you integrate data into your healthcare strategies? Let’s discuss! #HealthcareData #PatientExperience #DigitalHealthcare

👩⚕️ Healthcare claims data in the USA is a treasure trove of information that can revolutionize marketing strategies for healthcare companies. By leveraging healthcare claims data 📂, marketers can gain valuable insights into patient behaviors, treatment patterns, and healthcare preferences, allowing them to tailor their marketing efforts to target specific segments more effectively. One key concept to understand is the significance of data analytics in interpreting healthcare claims data. By utilizing advanced analytics tools 🛠 , marketers can uncover trends, patterns, and correlations within the data that can inform targeted marketing campaigns💹 . This data-driven approach enables marketers to make informed decisions based on real-time insights, leading to higher engagement and conversion rates 🏪. 📏 Additionally, the utilization of predictive modeling based on healthcare claims data can help marketers anticipate future trends and behaviors, allowing them to proactively adjust their marketing strategies for maximum impact . By incorporating predictive modeling into their marketing efforts, healthcare companies can stay ahead of the competition and reach their target audience with precision. Healthcare claims data in the USA holds immense potential for marketers to optimize their strategies and drive business growth 📈. By harnessing the power of data analytics and predictive modeling, marketers can unlock valuable insights that lead to more targeted and impactful marketing campaigns. As the healthcare industry continues to evolve, leveraging healthcare claims data will be essential for companies looking to stay competitive and meet the needs of their target audience effectively. Reach #Ampliz to get claims data for your marketing needs at affordable price 💰 💸 💳 . https://lnkd.in/g4YjcueZ #HealthcareAnalytics #MedicalClaimsData #USHealthcare #InnovationInTheMaking

Unlock the power of your data with our analytics and reporting services! Transform possibilities into probabilities and make informed decisions that drive success. Explore how we can help you harness actionable insights today. Reach us to know more +91 73396 76777 | +91 94454 51986 [Digital Engagement, Business Expansion, Social Magnet, Digital Visibility, Grow With Us,healthcare marketing, iheal innovation marketing, iheal innovation, healthcare branding, digital marketing success, healthcare marketing, patient engagement, clientsuccess,healthcare innovation,Mylapore, iheal Innovation Marketing in Mylapore] #digitalmarketing #brandsuccess #dataanalysis

In a recent webinar, IQVIA's Digital Enablement team explored how digital behavioral insights can revolutionize engagement between brands and their healthcare professional audiences (HCPs) and improve outcomes for the patients within their practice. If you missed it, ping me and I'll send you the on-demand event for Up Close & Personalized: Humanizing the Healthcare Customer Journey

It’s staggering to think that 129 million Americans (over one third of the U.S. population) suffer from at least one chronic disease. The U.S. spends more than any other country on health care, yet our outcomes have remained stagnant, or by some measures, have even worsened. More prescriptive health marketing is one solution to address this massive problem. At DeepIntent, we believe health intelligence is a new approach to marketing that is only beginning to take shape. Excited for what the future brings.

Data Analytics is the cornerstone of the future of healthcare, increasing product attractiveness, improving patient adherence, and data-driven decision-making in digital therapy. Harnessing the power of our Data Analytics services, you can validate clinical efficacy and your product performance, develop user-friendly visualizations and guarantee that your data fully complies with all regulations. 📈 Do you want to learn how Data Analytics Solutions can boost your digital health business, contact our experts here: https://lnkd.in/eCaFdT8m 🤝 #DataAnalytics #DigitalTherapy #DataArt #DigitaHealth #ClinicalData

Unlock the potential of healthcare data in Asia & the Middle East. Learn how providers can tap into a €2bn global market and improve patient outcomes by commercializing their data in our latest Executive Insights: https://bit.ly/3AgnCM3 #healthcare #data #digital #digitalhealth