🏆 The companies winning at vacation rental marketing have a strategic CMO driving the narrative. 💡 Alex drops some 💎s on why having a Chief Marketing Officer is key for vacation rental brands. Too often, companies check the tactical boxes (SEO, PPC, email) without an overarching strategy. But the real magic happens when you have a CMO quarterbacking an integrated, proactive marketing approach that elevates the brand beyond just filling properties. ✨ As Alex puts it, "We're in the business of making memories." A great CMO helps craft and share that narrative year-round through thoughtful campaigns. 💭 Is your vacation rental marketing disjointed and reactive, or is it telling a cohesive story? The difference could be a strategic CMO at the helm. #VacationRentalMarketing #CMOInsights #BrandStrategy #VacationRentals Alex O. Husner🌎 Annie Holcombe
Alex O. Husner🌎 has been the biggest blessing in the early stages of our company and we are so fortunate to have her as part of our team. We thought we were good at what we do and Alex showed us that there is an entirely different level. She holds our vendors to a higher standard, and most importantly, showed us that the status quo is mediocrity. I truly cannot thank her enough for everything she’s doing for us.
So true! CMO with hands-on industry experience sees the "elephant" as a whole while most of the outsourcing agencies just touching the parts of it blindly.
Timothy Johnson Jr. Julia Birchfield Elaine Mose Stitcher , sounds like required listening for the team. 😊
https://www.alexandanniepodcast.com/1st-of-the-month-bonus-episode-annies-next-big-leap-plus-spring-happenings-updates/