And... we're back to the good stuff. After last week's look back at what a well-planned and well-executed marketing campaign looks like (in front of 1 million people - yes, 1 million - in under a month) this week we are back to the tough stuff. In the same way as planning your strategic approach to your marketing programme is important, so is planning your marketing communications. In this article, we break down some of the different strategies and tactics that make for a well-executed set of marketing communication activities. I hope that you find it helpful.
Alex Stock’s Post
More Relevant Posts
-
💼 In today's competitive business landscape, effective marketing communication is more crucial than ever. Yet, many businesses struggle to manage their marketing efforts internally, often leading to inconsistent messaging and missed opportunities. This is where the expertise of a Marketing Specialist becomes invaluable. 🎯 At iGuide Consult.in, our team is dedicated to help you navigate the complexities of marketing and communication, ensuring that your brand is not only heard or seen once but also remembered. 🌟 Through our 𝗼𝘂𝘁𝘀𝗼𝘂𝗿𝗰𝗲𝗱 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 & 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗽𝗮𝗰𝗸𝗮𝗴𝗲𝘀 designed as per your needs, we elaborate the most adequate strategies for your business and guide you over weeks through a successful implementation. Furthermore these tailored offerings unlock access to innovative strategies, cutting-edge tools, and a wealth of industry knowledge that can propel your business forward. 📈 Entrusting your marketing efforts to iGuide Consult.in allows you to focus on your operations and what you do best while we handle the rest. From developing a cohesive brand identity to crafting targeted campaigns that drive results, our team is committed to delivering excellence at every step. 👣 💡Let us unlock the full potential of your business to help you attain your goals. Stay tuned as we introduce the 𝗥.𝗜.𝗡.𝗔 𝗽𝗿𝗼𝗰𝗲𝘀𝘀, a strategic 4-steps framework designed to streamline your marketing efforts and maximize impact. Each week, we’ll explore a different process in detail, providing you with actionable insights and practical tips on how we operate to elevate brands and businesses to the next level ! 🚀 🌟🌟🌟🌟🌟 At iGuide Consult.in: 1️⃣ We recognize and address the unique needs of businesses like yours. 2️⃣ We deliver innovative solutions that empower you with successful strategies. 3️⃣ Our core values : Expertise, Passion, Empathy, Growth Mindet & Resilience - are the foundation of everything we do. Everyday. 𝗥𝗲𝗮𝗱𝘆 𝘁𝗼 𝗽𝗿𝗼𝗽𝗲𝗹 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘁𝗼 𝘁𝗵𝗲 𝗻𝗲𝘅𝘁 𝗹𝗲𝘃𝗲𝗹? 📞Contact Us today : +230 456 6114 & request your free 30min Exploration Call ✨
To view or add a comment, sign in
-
💡Follow iGuide Consult.in to receive Marketing & Communications insights & tips. Stay tuned as we introduce the '𝗥.𝗜.𝗡.𝗔 𝗽𝗿𝗼𝗰𝗲𝘀𝘀' a strategic 4-steps framework designed to streamline marketing efforts and maximize impact. Each week, a different process will be explored in detail, providing you with actionable and clear insights on the way the team operates to elevate brands and businesses to the next level ! 🚀 𝗥𝗲𝗮𝗱𝘆 𝘁𝗼 𝗽𝗿𝗼𝗽𝗲𝗹 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘁𝗼 𝘁𝗵𝗲 𝗻𝗲𝘅𝘁 𝗹𝗲𝘃𝗲𝗹? 📞Request your free 30min Exploration Call ✨
💼 In today's competitive business landscape, effective marketing communication is more crucial than ever. Yet, many businesses struggle to manage their marketing efforts internally, often leading to inconsistent messaging and missed opportunities. This is where the expertise of a Marketing Specialist becomes invaluable. 🎯 At iGuide Consult.in, our team is dedicated to help you navigate the complexities of marketing and communication, ensuring that your brand is not only heard or seen once but also remembered. 🌟 Through our 𝗼𝘂𝘁𝘀𝗼𝘂𝗿𝗰𝗲𝗱 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 & 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗽𝗮𝗰𝗸𝗮𝗴𝗲𝘀 designed as per your needs, we elaborate the most adequate strategies for your business and guide you over weeks through a successful implementation. Furthermore these tailored offerings unlock access to innovative strategies, cutting-edge tools, and a wealth of industry knowledge that can propel your business forward. 📈 Entrusting your marketing efforts to iGuide Consult.in allows you to focus on your operations and what you do best while we handle the rest. From developing a cohesive brand identity to crafting targeted campaigns that drive results, our team is committed to delivering excellence at every step. 👣 💡Let us unlock the full potential of your business to help you attain your goals. Stay tuned as we introduce the 𝗥.𝗜.𝗡.𝗔 𝗽𝗿𝗼𝗰𝗲𝘀𝘀, a strategic 4-steps framework designed to streamline your marketing efforts and maximize impact. Each week, we’ll explore a different process in detail, providing you with actionable insights and practical tips on how we operate to elevate brands and businesses to the next level ! 🚀 🌟🌟🌟🌟🌟 At iGuide Consult.in: 1️⃣ We recognize and address the unique needs of businesses like yours. 2️⃣ We deliver innovative solutions that empower you with successful strategies. 3️⃣ Our core values : Expertise, Passion, Empathy, Growth Mindet & Resilience - are the foundation of everything we do. Everyday. 𝗥𝗲𝗮𝗱𝘆 𝘁𝗼 𝗽𝗿𝗼𝗽𝗲𝗹 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘁𝗼 𝘁𝗵𝗲 𝗻𝗲𝘅𝘁 𝗹𝗲𝘃𝗲𝗹? 📞Contact Us today : +230 456 6114 & request your free 30min Exploration Call ✨
To view or add a comment, sign in
-
Comprehension of the communication process is necessary to develop marketing strategies that work. Take a look at this interesting article Why You Need a Marketing Communication Strategy https://lnkd.in/gANHemxj #MKTG5519 Eli Yufest
Why You Need a Marketing Communication Strategy
meltwater.com
To view or add a comment, sign in
-
How often do marketing plans receive the attention they truly deserve? Companies invest significant resources into crafting these strategies, yet approval can sometimes become a bottleneck. A streamlined approval process is crucial for executing effective marketing initiatives. The challenge often lies in aligning all stakeholders and ensuring that everyone is on the same page. Emphasizing clear communication and mutual understanding can lead to better outcomes. Each team member should feel empowered to contribute their insights while taking ownership of their part in the plan. Moreover, utilizing innovative tools and technologies can help in visualizing the plan and tracking progress, ensuring transparency throughout the process. Together, a collaborative approach not only expedites approvals but also drives marketing success. What strategies do you implement to gain timely approvals on your marketing plans? Would love to hear your thoughts! https://lnkd.in/eBNBRFgJ
How to get marketing plan approval: lessons from Simon Sinek
articulatemarketing.com
To view or add a comment, sign in
-
Marketing planning is what we do best 👌 Business owners we work with see huge improvements in client retention and ROI as well as focused and productive work within their teams. And all from their monthly strategy and planing sessions. Get real results from trusted marketing experts. Drop me a message or email hello@ascend-marketing.co.uk to find out how we can help. #marketingexperts #marketingstrategy #marketingplanning #customerretention
How much do you prioritise your existing customers in your marketing activities? A little, a lot, not at all? It's proven that it is much easier to keep existing customers and have them advocate for you than it is to find new ones. When creating your marketing plan, we recommend thinking about how you can make improvements to the experience for existing customers. Marketing isn't all about promoting your business to potential customers. Ask yourself these questions: 1. Could you improve the touch points they have with your business? 2. Is there something else you offer that they should know about? 3. Do you understand their needs and wants? Use your answers to consider how you could add value to your product/service offering by meeting their needs. By listening to them, you may even discover something new that you could be offering which competitors aren’t. Read more about our top tips for marketing planning here > https://lnkd.in/eJCJA_hd
Top 3 Tips for Marketing Planning
ascend-marketing.co.uk
To view or add a comment, sign in
-
How much do you prioritise your existing customers in your marketing activities? A little, a lot, not at all? It's proven that it is much easier to keep existing customers and have them advocate for you than it is to find new ones. When creating your marketing plan, we recommend thinking about how you can make improvements to the experience for existing customers. Marketing isn't all about promoting your business to potential customers. Ask yourself these questions: 1. Could you improve the touch points they have with your business? 2. Is there something else you offer that they should know about? 3. Do you understand their needs and wants? Use your answers to consider how you could add value to your product/service offering by meeting their needs. By listening to them, you may even discover something new that you could be offering which competitors aren’t. Read more about our top tips for marketing planning here > https://lnkd.in/eJCJA_hd
Top 3 Tips for Marketing Planning
ascend-marketing.co.uk
To view or add a comment, sign in
-
PMS - BLOGs: Essential Components of a Comprehensive Marketing Strategy The Role of a Comprehensive Marketing Strategy in Business Growth In today’s highly competitive landscape, understanding the essence of a marketing strategy can mean the difference between soaring success and stagnation. A comprehensive marketing strategy serves as the backbone of any thriving business, guiding decisions and aligning resources towards achieving overarching goals. It’s not merely… https://lnkd.in/dqxdDnd2
Essential Components of a Comprehensive Marketing Strategy
https://pmsblogs.blog
To view or add a comment, sign in
-
Creating a marketing strategy starts with identifying the goals you want to accomplish. After all, that's the best way to be able to track if your marketing is working! https://hubs.li/Q02y0HH20
7 Goals For Your Marketing Strategy
blog.federatedmedia.com
To view or add a comment, sign in
-
Integrated marketing communication is essential for engaging and attracting your customers.
To view or add a comment, sign in
-
According to the definition on Wikipedia, “IMC is the use of marketing strategies to optimize the communication of a consistent message of the company’s brands to stakeholders.” Know more about Integrated marketing communication https://lnkd.in/gNJidmY2
Challenges of Integrated Marketing Communication - Easymnotes.in
https://www.easymanagementnotes.com
To view or add a comment, sign in