Ready to make it memorable with the power of 5G? The changing behavior of fans at sports and music events has a real effect on customer satisfaction with their mobile provider. Get the connectivity right, and consumers will be more loyal and, with the right content and propositions, increase their willingness to pay a premium for them. People not only want to ride the waves of emotion, but they also want to share their experience seamlessly and without issues. 2024 is set to be a big year for major sporting and entertainment events, so there's no better time for Telcos to invest in 5G to deliver unforgettable experiences for their customers. It's something we at Ericsson care about and are dedicated to helping deliver success for our customers. 5G really can ‘Make it Memorable’ for consumers and businesses. In our new fan experience campaign series, we’re kicking things off with our Head of ConsumerLab @ Jasmeet Sethi, as he shares his thoughts into fan behaviour, revealing three interesting fan archetypes we should all be mindful of and how 5G network connectivity can get it right first time. Dive into his latest blog here ➡️ https://lnkd.in/ehXsUnZC and look out for more content over the coming months. #MakeItMemorable #5G #5GFanExperience #5GSports #EventTech #5GValue
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Ready to make it memorable with the power of 5G? The changing behavior of fans at sports and music events has a real effect on customer satisfaction with their mobile provider. Get the connectivity right, and consumers will be more loyal and, with the right content and propositions, increase their willingness to pay a premium for them. People not only want to ride the waves of emotion, but they also want to share their experience seamlessly and without issues. 2024 is set to be a big year for major sporting and entertainment events, so there's no better time for Telcos to invest in 5G to deliver unforgettable experiences for their customers. It's something we at Ericsson care about and are dedicated to helping deliver success for our customers. 5G really can ‘Make it Memorable’ for consumers and businesses. In our new fan experience campaign series, we’re kicking things off with our Head of ConsumerLab @Jasmeet Sethi, as he shares his thoughts into fan behavior, revealing three interesting fan archetypes we should all be mindful of and how 5G network connectivity can get it right first time. Dive into his latest blog here ➡️ https://lnkd.in/es7p_U-p and look out for more content over the coming months. #MakeItMemorable #5G #5GFanExperience #5GSports #EventTech #5GValue Bachir Tamer Aryo Mobarhan Ruslan Utegenov Matthias Kleine-Doepke SYAMANTA RAJBANGSHI Cordula Knüppel Daniel Leimbach Preeti Nagarajan ♦️ Rachel Impey Jens Albers
A year of grand events and three fan archetypes
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Fan behavior is changing, unlocking new revenue opportunities for Telcos and fan experience innovators alike 🔐 With Ericsson's ConsumerLab research, we can have a better understanding of what the fans of today are looking for when it comes to their experiences. 📸 The Social Sharer relies on connectivity not just to follow the action, but to share their most special moments. 🕶 The Tech Enthusiast is always on the lookout for cutting-edge ways to immerse themselves in the event experience. 🅿️ The Purist enjoys being in the moment but relies on connectivity for ticketing, parking and finding a good place to eat. All of these desires are made possible with robust and reliable 5G connectivity, giving Telcos the unique opportunity to facilitate the fan experiences of the future and drive growth 📈 It's fascinating to see how connectivity is becoming increasingly integral to enhancing fan experiences across different personas. How do you think the evolving fan behavior, as outlined in the article, will impact the strategies of Telcos and fan experience innovators in the coming years? #MakeItMemorable #FanExperience #StadiumExperience #5G #EventTech #TeamEricsson
A year of grand events and three fan archetypes
ericsson.com
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Fan behavior is changing, unlocking new revenue opportunities for Telcos and fan experience innovators alike 🔐 With Ericsson's ConsumerLab research, we can have a better understanding of what the fans of today are looking for when it comes to their experiences. 📸 The Social Sharer relies on connectivity not just to follow the action, but to share their most special moments. 🕶 The Tech Enthusiast is always on the lookout for cutting-edge ways to immerse themselves in the event experience. 🅿️ The Purist enjoys being in the moment but relies on connectivity for ticketing, parking and finding a good place to eat. All of these desires are made possible with robust and reliable 5G connectivity, giving Telcos the unique opportunity to facilitate the fan experiences of the future and drive growth 📈 It's fascinating to see how connectivity is becoming increasingly integral to enhancing fan experiences across different personas. How do you think the evolving fan behavior, as outlined in the article, will impact the strategies of Telcos and fan experience innovators in the coming years? #MakeItMemorable #FanExperience #StadiumExperience #5G #EventTech #TeamEricsson
A year of grand events and three fan archetypes
ericsson.com
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Fan behavior is changing, unlocking new revenue opportunities for Telcos and fan experience innovators alike 🔐 With Ericsson's ConsumerLab research, we can have a better understanding of what the fans of today are looking for when it comes to their experiences. 📸 The Social Sharer relies on connectivity not just to follow the action, but to share their most special moments. 🕶 The Tech Enthusiast is always on the lookout for cutting-edge ways to immerse themselves in the event experience. 🅿️ The Purist enjoys being in the moment but relies on connectivity for ticketing, parking and finding a good place to eat. All of these desires are made possible with robust and reliable 5G connectivity, giving Telcos the unique opportunity to facilitate the fan experiences of the future and drive growth 📈 It's fascinating to see how connectivity is becoming increasingly integral to enhancing fan experiences across different personas. How do you think the evolving fan behavior, as outlined in the article, will impact the strategies of Telcos and fan experience innovators in the coming years? #MakeItMemorable #FanExperience #StadiumExperience #5G #EventTech #TeamEricsson
A year of grand events and three fan archetypes
ericsson.com
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Fan behavior is changing, unlocking new revenue opportunities for Telcos and fan experience innovators alike 🔐 With Ericsson's ConsumerLab research, we can have a better understanding of what the fans of today are looking for when it comes to their experiences. 📸 The Social Sharer relies on connectivity not just to follow the action, but to share their most special moments. 🕶 The Tech Enthusiast is always on the lookout for cutting-edge ways to immerse themselves in the event experience. 🅿️ The Purist enjoys being in the moment but relies on connectivity for ticketing, parking and finding a good place to eat. All of these desires are made possible with robust and reliable 5G connectivity, giving Telcos the unique opportunity to facilitate the fan experiences of the future and drive growth 📈 It's fascinating to see how connectivity is becoming increasingly integral to enhancing fan experiences across different personas. How do you think the evolving fan behavior, as outlined in the article, will impact the strategies of Telcos and fan experience innovators in the coming years? #MakeItMemorable #FanExperience #StadiumExperience #5G #EventTech #TeamEricsson
A year of grand events and three fan archetypes
ericsson.com
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Fan behavior is changing, unlocking new revenue opportunities for Telcos and fan experience innovators alike 🔐 With Ericsson's ConsumerLab research, we can have a better understanding of what the fans of today are looking for when it comes to their experiences. 📸 The Social Sharer relies on connectivity not just to follow the action, but to share their most special moments. 🕶 The Tech Enthusiast is always on the lookout for cutting-edge ways to immerse themselves in the event experience. 🅿️ The Purist enjoys being in the moment but relies on connectivity for ticketing, parking and finding a good place to eat. All of these desires are made possible with robust and reliable 5G connectivity, giving Telcos the unique opportunity to facilitate the fan experiences of the future and drive growth 📈 It's fascinating to see how connectivity is becoming increasingly integral to enhancing fan experiences across different personas. How do you think the evolving fan behavior, as outlined in the article, will impact the strategies of Telcos and fan experience innovators in the coming years? #MakeItMemorable #FanExperience #StadiumExperience #5G #EventTech #TeamEricsson
A year of grand events and three fan archetypes
ericsson.com
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Fan behavior is changing, unlocking new revenue opportunities for Telcos and fan experience innovators alike 🔐 With Ericsson's ConsumerLab research, we can have a better understanding of what the fans of today are looking for when it comes to their experiences. 📸 The Social Sharer relies on connectivity not just to follow the action, but to share their most special moments. 🕶 The Tech Enthusiast is always on the lookout for cutting-edge ways to immerse themselves in the event experience. 🅿️ The Purist enjoys being in the moment but relies on connectivity for ticketing, parking and finding a good place to eat. All of these desires are made possible with robust and reliable 5G connectivity, giving Telcos the unique opportunity to facilitate the fan experiences of the future and drive growth 📈 It's fascinating to see how connectivity is becoming increasingly integral to enhancing fan experiences across different personas. How do you think the evolving fan behavior, as outlined in the article, will impact the strategies of Telcos and fan experience innovators in the coming years? #MakeItMemorable #FanExperience #StadiumExperience #5G #EventTech #TeamEricsson
A year of grand events and three fan archetypes
ericsson.com
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Fan behavior is changing, unlocking new revenue opportunities for Telcos and fan experience innovators alike 🔐 With Ericsson's ConsumerLab research, we can have a better understanding of what the fans of today are looking for when it comes to their experiences. 📸 The Social Sharer relies on connectivity not just to follow the action, but to share their most special moments. 🕶 The Tech Enthusiast is always on the lookout for cutting-edge ways to immerse themselves in the event experience. 🅿️ The Purist enjoys being in the moment but relies on connectivity for ticketing, parking and finding a good place to eat. All of these desires are made possible with robust and reliable 5G connectivity, giving Telcos the unique opportunity to facilitate the fan experiences of the future and drive growth 📈 It's fascinating to see how connectivity is becoming increasingly integral to enhancing fan experiences across different personas. How do you think the evolving fan behavior, as outlined in the article, will impact the strategies of Telcos and fan experience innovators in the coming years? #MakeItMemorable #FanExperience #StadiumExperience #5G #EventTech #TeamEricsson
A year of grand events and three fan archetypes
ericsson.com
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Fan behavior is changing, unlocking new revenue opportunities for Telcos and fan experience innovators alike 🔐 With Ericsson's ConsumerLab research, we can have a better understanding of what the fans of today are looking for when it comes to their experiences. 📸 The Social Sharer relies on connectivity not just to follow the action, but to share their most special moments. 🕶 The Tech Enthusiast is always on the lookout for cutting-edge ways to immerse themselves in the event experience. 🅿️ The Purist enjoys being in the moment but relies on connectivity for ticketing, parking and finding a good place to eat. All of these desires are made possible with robust and reliable 5G connectivity, giving Telcos the unique opportunity to facilitate the fan experiences of the future and drive growth 📈 It's fascinating to see how connectivity is becoming increasingly integral to enhancing fan experiences across different personas. How do you think the evolving fan behavior, as outlined in the article, will impact the strategies of Telcos and fan experience innovators in the coming years? #MakeItMemorable #FanExperience #StadiumExperience #5G #EventTech #TeamEricsson
A year of grand events and three fan archetypes
ericsson.com
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🌟 2024 is a great year for the fans! 🌟 From epic concerts to thrilling sports events, fans are set to have unforgettable experiences. What excites me the most is how 5G technology, powered by innovations from companies like Ericsson, is enhancing these moments. 📱 Telcos are stepping up with innovative 5G solutions, offering something for everyone: 1️⃣ The social sharer - Staying connected and sharing every moment in real-time. 2️⃣ The tech enthusiast - Immersing in AR/VR and enjoying multi-angle broadcasts. 3️⃣ The purist - Focusing on the event with seamless, practical connectivity for essentials. With 5G, fans can enjoy faster, more reliable connections, making every event memorable. Whether you're sharing on social media, diving into immersive tech, or just looking for convenience, 5G is transforming how we experience our favorite events. Kudos to Ericsson, Telco and other tech leaders for driving these incredible innovations! 👏 Here's to a year of amazing fan experiences! 😀 #️⃣ #Ericsson #5G #MakeitMemorable #FanExperience #SocialMedia #Telco #Technology #Innovation #TeamEricsson
A year of grand events and three fan archetypes
ericsson.com
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Head of Business Development - 5G Radio
6moWell said my friend! I couldn't agree more.