AI For Humans’ Post

New AI experiment: We're working on gaining better control over the movement and content of AI-generated shots. Starting with a green screen shot as the base, this allows control over both camera movement and talent, as well as the ability to separate the actress from the background. We then roughly animate basic props (like speakers) into the scene to guide the shot’s movement and content, ensuring precise control over timing, positioning, and more. Finally, the footage is processed through Video-to-Video AI, outputting in multiple styles. Just a rough test, more updates to come.

Ai in advertising is not what you think.

AI In The Content Lifecycle: Part 2 - Gen AI In TV Production. This series takes a practical, no-hype look at the role of Generative AI technology in the various steps in the broadcast content lifecycle – from pre-production through production, post, delivery and in regulation/ethics. Here we examine how Generative AI is bringing more scope for automation of tasks such as editing and clip creation during production, while also extending into creative domains and disrupting traditional workflow methods. https://buff.ly/3zvrFDi

During last year's Industry Track keynote, Colin and Samir discussed how generative AI tools are lowering the barrier of entry for content creators, and closing the gap between Hollywood and YouTube. Join them at #VidConAN24 June 26 - 29 to hear more!

Humans vs AI: Air head Anyone still doubting that the future of ad production will be generative AI? Here's a fabulous clip 'Air Head' generated using text-to-video generator Sora, made by Shy Kids, a Toronto-based multimedia production company. If you can imagine it, Sora can create it - even the surreal. More up on Open AI's blog: https://lnkd.in/eXmNs2y5

Feed It Right: Think of AI as a curious artist. Give it diverse, high-quality data as fuel – inspiring quotes, stunning visuals, and thought-provoking articles. The more it learns, the more unique and relevant its creations become.

🔗 Exciting times ahead in the sports industry! The integration of machine learning and generative AI not only enhances fan engagement but also presents new challenges in compliance and regulation. The entire industry is talking about it! It's crucial that as we embrace these innovations, we also prioritize ethical standards and responsible gaming practices. I’m thrilled to be part of this transformation, ensuring that as we lead the charge in technology, we also safeguard the integrity of the industry. Let’s continue this journey together! #Sportradar #responsiblegaming #AI #Sports #Compliance #RegulatoryAffairs #Gaming #SportsBusiness #Innovation

For a social media campaign with Ballantine’s, we faced the challenge of shooting across 15 different locations in just 2 days. How did we pull it off? AI technology was the key, and we know exactly how to leverage it! In this commercial, shot at VuFinder Studios, every background image displayed on our ROE Visual LED wall was crafted using AI. Yes, you read that right. With AI, we’ve boosted efficiency and slashed costs. The future is here, and it’s nothing short of amazing! #AI #ArtificialIntelligence #VirtualProduction #ROEVisual #LEDWall #LEDVolume

Over the past few years, we've created tons of photo moments using #augmentedreality. Lately, we've been putting #generativeai through its paces to learn where it shines and falls short. This will be a longer-form discussion, but the "tldr" strengths of each tech in this application are: AR: more predictable and interactive AI: faster/cheaper creation and iteration Experiments like these are how we live our core value of being "expert newbies" - trusted tech partners who can help your team navigate a quickly changing technical landscape.

From the new episode of AI HERO. Will AI creators ultimately need to follow the YouTube playbook -- feeding the algorithm, optimizing thumbnails, focusing on 'watchtime' -- to be successful? Or will AI creativity evolve differently than the creator economy over the last 10+ years? Ben Relles and Nem Perez share their thoughts. What do you think? Check out the full episode here: https://lnkd.in/g-ufM9wW