Over the past few months, I’ve immersed myself in one of the most transformative learning experiences: completing the Google Digital Marketing & E-commerce Certification. The journey wasn’t just about checking off courses or gathering information; it was about rewiring my thinking and evolving into a more strategic marketer.
Learning directly from Google experts added a whole new layer to my understanding of digital marketing. It wasn’t just about the skills – though I now feel confident in areas like Google Ads, Analytics, shopping campaigns, SEO strategies, and even creating email campaigns and setting up e-commerce stores. What really stood out to me was how this program shaped my mindset.
I’ve always believed in the power of data and strategy, but this program took it to a whole new level. It challenged me to think more critically, to look at problems from different angles, and to be more thoughtful in how I approach marketing in a digital-first world.
There were long nights, moments of frustration, and countless ‘a-ha’ moments where everything just clicked. Now, as I look ahead, I’m excited to apply what I’ve learned, not just in technical skills but in driving meaningful change and results in the projects I work on.
This journey is just the beginning, and I can’t wait to see where it takes me next.
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