I’d add, for creatives: ▪️Do make art that invites your audience to put in work. Don’t dumb down your message. ▪️Do take chances with various styles. Don’t forget you need no permission to do so. ▪️Do save the bulk of your trust for your voice. Don’t allot but a bare minimum for buzz. ▪️Do trust your process. Don’t forget you got there by listening.
I help women build powerful networks | Founder, The Colors of Her Success | LinkedIn Top Voice
The million-dollar lesson Kendrick Lamar taught us this year: You don’t have to be the loudest in the room to have the biggest impact. While Drake trolled Kendrick on the internet for weeks… While people criticized Kendrick for taking too long to respond… While people questioned if Kendrick was even a worthy opponent for Drake…. Kendrick was silently strategizing. He built a genius-level strategy that: ✅ Made hip hop fans question Drake's morals, integrity, and authenticity ✅ Kept us on the edge of our seats for 3-months straight– capitalizing on major holidays ✅ Sparked conversations (how many of you had to break the beef down to your families because it was just THAT hot of a topic?) ✅ Created a bop of the summer that will go down in hip-hop history Oh, and the kicker? Kendrick hasn’t said a word. Not a tweet. Not an interview. Just music. When you have the talent, it speaks for itself.
Empowering teams that build Creative Strategy for Enterprise Brands via social and creator.
5mo1000% agree Adriana! Thank you for sharing.