Aditya Anne’s Post

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Second Year Finance and Investment Banking Student at University of Greenwich

U.S.-based "buy now, pay later" provider Affirm has entered the UK market, offering flexible loan options. Affirm’s launch comes at a time when regulators are scrutinising the BNPL sector for consumer protections. The BNPL model has transformed consumer credit in recent years, but I wonder about its long-term sustainability, especially with consumers increasing their debt levels. Affirm’s no-late-fee policy may be appealing but could bring risks if economic conditions worsen. With regulators examining BNPL providers closely, it’ll be interesting to see how Affirm’s model adapts to any regulatory changes. The UK market is highly competitive, and we’ll have to see if Affirm’s approach resonates with consumers in the long run. Read more:

Affirm takes on UK's buy now, pay later sector | Invezz | Invezz

Affirm takes on UK's buy now, pay later sector | Invezz | Invezz

invezz.com

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