Are companies engaging in #CheapTalk in their #sustainability and #ESG reports? 🤔💬 ‘Cheap Talk’ refers to companies making superficial statements in sustainability reports. It distinguishes between genuinely informative content and content that merely pays lip service to climate issues without substantial backing. Using data from Resonate AI, we analysed: - Over 100,000 reports 📑 - From 10,000 companies 🌍 - Across 25 sectors 🏭 - and over a 30-year time period The results are not good: - Our analysis shows a 7-fold increase in Cheap Talk in the past 20+ years. 📈 - The biggest contributors to these changes? Firms in #finance, #biotech, and #communications. What are your thoughts on this trend? Why the sudden uptick in Cheap Talk?Insights and comments are welcome! 💡💬 Check out Cheap Talk Scores and much more at: https://resonateai.co.uk/ #Sustainability #ESG #CorporateResponsibility #ClimateAction #BusinessEthics #Greenwashing Alan Hardacre, PhD Sophie Gualter Toni Dumitriu Yannis Tsalavoutas Allen Huang Robyn Klingler-Vidra David Coen Mathilde DEFARGES Mathilda Loussert Andrew Dobbs Jelena Macura Cornis Van Der Lugt Peter Paul Van De Wijs Tabitha Bailey Nawar Alsaadi, FSA, SIPC Carolynn Chalmers Nayara Albrecht Leonie Laubmann Kelly Kollman Alvise Favotto Onna Malou van den Broek Kerem Öge
Super interesting chart! Do you have any views on why you see this smiling shape over the time period? Like what happened throughout the 90s to explain the initial decline until ~2005?
Great insights Thanks for sharing
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5moThanks for sharing! Curious: where do you draw the line (if any) methodologically between “cheap talk” and “green washing” ?