Abhishek Mishra’s Post

The journey of L'Oréal from a world-renowned beauty brand to a pioneering Beauty Tech powerhouse stands as a testament to the transformative power of AI in business 🚀 L'Oréal's success story is not just about beauty; it's a blueprint for integrating AI across any business landscape. Key takeaways: L'Oréal leveraged AI to decode consumer needs, offering personalised beauty solutions at scale. Through technology, L'Oréal augmented its workforce, empowering 88,000 employees to innovate, make data-driven decisions, and drive efficiency. AI was pivotal in creating sustainable solutions, from water-saving shower heads to energy-efficient hair dryers, showcasing a commitment to the planet. Embracing AI necessitated a cultural shift within L'Oréal, fostering a spirit of experimentation, iteration, and a balance between human creativity and technological innovation. Discover how AI can redefine your industry, just as it did for beauty by joining Illuminate AI today 🤝

Evolving Beauty: More Than Skin Deep 💄✨ The beauty industry has always been a powerhouse of innovation, but lately, it's the values shift that's turning heads. With a marked increase in demand for sustainability and inclusivity, brands are stepping up to the mirror to reflect these changes. 🌿🤝 In the UK alone, eco-conscious products are on the rise, customer individuality is being celebrated, and the days of one-size-fits-all beauty are fading fast. It's no longer about just looking good, it's about feeling good and doing good. What does this mean for tech and IT in beauty? A golden opportunity! From augmented reality try-ons to AI that customizes skincare routines, technology is at the forefront of this transformation. At Morris Sinclair, we're excited to support the IT and tech innovations propelling the beauty industry forward. Join the conversation - how do you see tech shaping the future of beauty? Share your thoughts below or reach out to us at morrissinclair.co.uk to explore the opportunities. #BeautyTech #SustainableBeauty #Innovation

Mastering the Dual Approach to Beauty Innovation In the dynamic realm of beauty, where trends evolve swiftly, and consumer preferences shift constantly, the ability to adapt and innovate is essential. The Innovation team at FusionPKG exemplifies the delicate balance between near-term agility and long-term vision, driving sustained growth and relevance in the ever-changing beauty industry. Near-Term Agility: Reacting to Market Trends We understand the importance of swift adaptation to meet current market demands. By closely monitoring consumer behavior, market trends, and technological advancements, we swiftly develop innovative packaging solutions that resonate with consumers. Whether introducing sustainable packaging options or embracing cutting-edge dispensing technologies, our near-term agility ensures it stays ahead of the curve in addressing current market needs. Long-Term Vision: Anticipating Future Trends In addition to near-term agility, we invest in long-term innovation to anticipate future trends and emerging technologies. Drawing from years of experience and expertise, our strategic investments in research and development allow us to identify developing trends and shape the future of beauty packaging. Now, with FusionPKG within Aptar, the ability to look further into the future has expanded. By exploring the intersection of beauty and technology, FusionPKG is pioneering innovative dispensing, positioning ourselves as leaders in shaping the next generation of beauty experiences. The Synergy of Both Approaches While near-term agility and long-term vision may appear divergent, we demonstrate the synergy between the two approaches. By balancing immediate market needs with future foresight, we drive innovation and create lasting customer value. This synergy allows us to not only meet current demands but also shape the beauty industry's future, maintaining its competitive edge in an ever-evolving marketplace. Final Thoughts In a world where change is constant, and innovation is imperative, embracing a dual approach to innovation is essential for success. FusionPKG's mastery of near-term agility and long-term vision serves as a beacon of inspiration for the beauty industry. By leveraging this dual approach, we continue to drive innovation, fuel growth, and maintain our leadership position in the dynamic beauty landscape. By Alexander Kwapis #innovation #technology #design

Can #Beauty and #Technology go hand in hand to provide meaningful solutions to customers? During my experience in the #BeautyTech division of L'Oréal and this edition of #Vivatech, I developed 3 key thoughts on the use of technology in the beauty industry: 🔬 Tech is a competitive tool to #innovate: through new technologies, brands can launch products to disrupt new markets and explore new sources of revenues. This is the case with #AirlightPro, which utilizes infrared technology to revolutionize the hair dryer category. 🛠️ Tech can act as a #service to support traditional product offers: new devices can expand a client’s service portfolio by recommending products based on each customer’s specifications. #ColorReader and #MyHairID are designed to assist hairdressers in providing accurate scalp and hair diagnostics, ensuring personalized and precise hair care solutions for every client. 🛍️ Tech to pioneering the online/offline #experience: luxury brands are leveraging technology to enhance customer experience both online and in-store. #BeautyGenius is an AI-powered tool that recommends the perfect products based on individual needs, making beauty shopping smarter and more personalized. While technological advancements are crucial to keep leadership in a market, the true challenge of an effective marketing strategy in Beauty Tech lies in aligning these innovations with the #brandequity, answering 3 important questions: 1) Why do I want to offer a new product/experience? 2) Is this solution aligned to my brand's purpose? 3) What added value am I bringing to my clients? It's essential to create a meaningful connection between each brand's DNA and their customers, ensuring that every tech solution resonates with the essence of brands and delivers valuable experiences to their customers. #Vivatech2024 #LOREAL #BeautyTech #Innovation #BrandEquity #AirlightPro #Tech4Good

🌸🌟 Spring into a new era with our fashion-to-lifestyle transformation! 🔥 Ready to elevate your brand? Explore the possibilities at https://wix.to/efFSPmp🛍️ #FashionForward #LifestyleBrand #SpringingForward #newblogpost

The latest #beautytech round-up is here and you don't want to miss it 🫡🫡🫡 The beauty world has seen some groundbreaking tech innovations recently, and our team at Blanka has curated our favorites just for you. Swipe through the slides to read more about what’s been happening in recent weeks, from AR mirrors by DOLCE&GABBANA, to a revolutionary hair dryer using infrared light debuted by L'Oréal, and more… What do you think about these innovations? Anything we’ve missed from the beauty world news? Comment your thoughts below 💭 #marketing #beautytechnews #innovation #beautyindustry

Curious how beauty and technology intersect to innovate the supply chain and consumer journey? Watch our clip from Season of Innovation 2023 to discover the future of beauty tech. Are you ready to see how tech is redefining your beauty experience? #BeautyMeetsTech #InnovativeSupplyChain #BeautyTech #TechInnovation #BeautyInnovation #BeautyTechTrends #ConsumerTech

Cosmoprof 2024 exibition proved just that, ushering in an era where eco-consciousness 🌱 is the new standard in beauty 💄. This year, Cosmoprof wasn't just about showcasing the latest in skincare and cosmetics. It was a bold statement of change, highlighting the beauty industry's commitment to a greener future. From biodegradable packaging 📦 to zero-waste products, the event was a showcase of innovation 💡 and dedication to preserving our planet. But here's the twist: sustainability in the beauty industry isn't just about reducing harm. It's about creating a positive impact. Brands are now exploring ways to not only minimize their environmental footprint, but to actively improve the ecosystems they source from. Imagine a world where your skincare routine contributes to reforestation efforts or supports the preservation of biodiversity. That's the future the beauty industry is painting, and it's brighter than ever. Let's start a conversation about the sustainable brands that are making a difference. Share your favorites and let's highlight the pioneers leading the charge towards a more sustainable beauty industry. Feel inspired? Share your thoughts below. 👇 Better yet, like or share this post if you stand with sustainability in the beauty industry. Let's keep this vital conversation going! 👍🌍💄 #fmb1 #Cosmoprof2024 #SustainableBeauty #GreenBeauty #BeautyRevolution #SustainabilityMatters

🌸🌟 Spring into a new era with our fashion-to-lifestyle transformation! 🔥 Ready to elevate your brand? Explore the possibilities at https://wix.to/2tIsMSy 🛍️ #FashionForward #LifestyleBrand #SpringingForward Check out my blog post https://wix.to/v0GTgho #newblogpost

Dive into a world where technology meets sustainability at SHOWZ - Show Your Brand! Deep Talk, co-hosted with SOA GERMANY. 🌐✨ Join us for an enlightening session with Max R. Gilgenmann, our co-founder at studio MM04, as we explore groundbreaking tech innovations driving forward sustainable and eco-friendly practices. The event promises to spark conversations and showcase visual experiences that will heighten awareness about sustainable production and eco-conscious lifestyles. In a time when brand experiences are paramount, the importance of crafting emotionally resonant and climate-friendly narratives has never been greater. Yet, traditional fashion setups, storefronts, and brand events often resort to single-use installations or environmentally harmful materials. It’s here that Ayan Yuruk / SHOWZ - Show Your Brand! steps in, championing innovative concepts that beautifully blend sustainability with allure, staying true to our ethos: 🌿 'Transforming Brand Experiences, Sustaining Our Future' 🌿 Don’t miss this chance to see how SHOWZ is reimagining brand experiences to be as sustainable as they are captivating. RSVP now for an event that promises not only to inspire but also to transform. #SHOWZ #Sustainability #TechInnovation #EcoFriendly #BrandExperience #SOAGERMANY