The chicken segment is one of the most dynamic and competitive among the large restaurant chains in the U.S. And while Chick-fil-A continues to dominate and Popeyes is taking over the 2nd in the rank, there has been significant movement in the rank among other mid-size leading chains over the last ten years. It goes to show that in the restaurant industry, you can never rest. Leaders are waking up to the realization that if they’re not growing fast they’re dying slowly. Outgrowing and outsmarting your competitors requires using the power of long-term thinking. #restaurants #chicken #strategy #leadership
So $5 billion to $20 billion dollars in 10 years for Chick-fil-A alone? No wonder everyone is so unhealthy!
Curious. Is Raisin Canes one of the brands not named moving up?
Board Member at ReliOx Corporation, Advisory Board Member at Hi-Auto Restaurant AI
6moThe real key is PSA. Unit sales show how customers are currently voting. You'll see up and comers, as well as stagnating hero's much better.