Media Relations Foundations
With Jessica Chen
Liked by 3,110 users
Duration: 28m
Skill level: Beginner
Released: 5/27/2021
Course details
If you want your business to succeed, you need as much brand recognition as you can get. In fact, getting media coverage can be a vital part of your company's success. But how do you find and secure coverage? In this course, Jessica Chen, an Emmy Award-winning TV reporter before becoming founder and CEO of Soulcast Media, shows how to build a compelling story for your business that will grab the media’s attention. Jessica also covers the methods for highlighting your business in the best light, pitching stories to the media, tips for navigating interviews, and how to build strong relationships with the media so you'll always be top of mind. After this course, you’ll have a solid idea of how to leverage the media to get your business in front of the right audience.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
-
Showcase on your LinkedIn profile under “Licenses and Certificate” section
-
Download or print out as PDF to share with others
-
Share as image online to demonstrate your skill
Meet the instructor
Learner reviews
-
-
-
Rishabh Chatterjee
Rishabh Chatterjee
YouTuber - Video Content Creator | Social Media Marketing - Brand Management | Digital Marketing | Social Media Engagement Manager at Prescience DS
Contents
What’s included
- Learn on the go Access on tablet and phone
Similar courses
Download courses
Use your iOS or Android LinkedIn Learning app, and watch courses on your mobile device without an internet connection.